Summary
Overview
Work History
Education
Skills
References
Languages
Personal Information
Websites
Timeline
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Stephen Aikins

Accra

Summary

Dynamic Sales and Digital Marketing Manager with proven success at Far East Mercantile Ltd, driving brand awareness and achieving a 34% growth in social media shares. Adept in digital marketing and project management, I excel in developing results-driven strategies while fostering strong team collaboration and communication.

Overview

7
7
years of professional experience

Work History

Sales and Digital Marketing Manager

Far East Mercantile Ltd,
Greater Accra Region: Spintex - Flower Pot,
05.2022 - Current
  • Assessed projects against budgets and timelines, keeping team and assignments on task.
  • Developed and implemented marketing strategies to increase brand awareness and sales.
  • Organized A and B testing experiments to optimize user experience on different platforms.
  • Managed social media accounts on platforms including Twitter, Facebook, Instagram, YouTube, LinkedIn, Pinterest and Snapchat.
  • Devised results-driven strategies and roadmaps based on clients' needs.

Marketing Manager and System Administration Support

Gold Coast Matcom
Accra
12.2020 - 03.2022
  • Manage social media planning for the execution of marketing strategies and community management.
  • Excellent in maintaining Microsoft Exchange Servers.
  • Excellent technical and supervisory skills involving Installation, maintenance, and troubleshooting.
  • Prepare detailed marketing forecasts on a daily, weekly, and quarterly basis.
  • Create sales strategies to promote advertising offerings and motivate larger deals.
  • Implement marketing and promotion tactics that led to 34% growth in total social media shares and a 27% increase in website traffic from social media posts.
  • Monitor the Online presence of the company’s brand and engage with users, strengthening customer relationships.

Product Co-Ordinator / Web Designer Support

Game Discount World Ghana Limited
Accra
09.2018 - 11.2020
  • As the Web Designer Support, my core activities included:
  • Designing, building, and maintaining marketing email creative using data driven responsive templates.
  • Performing quality assurance and troubleshooting code rendering across multiple desktop and mobile devices. Improved customer retention by 16%.
  • Creating landing pages using WordPress CMS.
  • Action Stock Requests/ITB: Follow up on stock requests from audit trial.
  • Liaise with Suppliers and Head Office on Orders: Outstanding orders in stock and counts of lines suggested orders placed Using SAP.

Education

Bsc - Computing Science

Accra Institute of Technology AIT
Accra
02-2025

HND - Telecommunication Engineering

Kumasi Technical University KsTU
Kumasi
06.2017

Electrical/Electronic engineering - Intermediate in Electrical/Electronic Certificate

St Paul Technical Institute
Kukurantumi
07.2013

Skills

  • Pay attention to details
  • Good communication
  • Ability to train team members
  • Ability to work with no supervision
  • Ability to use a systematic approach to problem-solving
  • Good team player
  • Expertise in process designs and process flow diagrams
  • Serving of Computer (hardware and software)
  • PC proficiency in MS Office applications
  • Adobe
  • WordPress
  • Basic web page design and update
  • Library, File, Internet research
  • Collecting, organizing, and recording statistical and confidential information
  • Data entry and correspondence preparation
  • Software development
  • Network troubleshooting
  • Data analysis
  • Project management
  • Digital marketing
  • Web programming proficiency
  • SEO proficiency

References

  • MR. Faith Edem Bright Xedagh, Human resources manager, Mobile Technology Network (MTN), +233 (0) 244303324
  • MRS. Hellena Saah, Bank Manager, Prudential bank Ghana-Accra, +233 (0) 244202003

Languages

  • English
  • Twi
  • Ga

Personal Information

  • Date of Birth: 10/30/93
  • Nationality: Ghanaian
  • Marital Status: Single

Timeline

Sales and Digital Marketing Manager

Far East Mercantile Ltd,
05.2022 - Current

Marketing Manager and System Administration Support

Gold Coast Matcom
12.2020 - 03.2022

Product Co-Ordinator / Web Designer Support

Game Discount World Ghana Limited
09.2018 - 11.2020

Bsc - Computing Science

Accra Institute of Technology AIT

HND - Telecommunication Engineering

Kumasi Technical University KsTU

Electrical/Electronic engineering - Intermediate in Electrical/Electronic Certificate

St Paul Technical Institute

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Stephen Aikins