John Kpordzro
Accra,Greater Accra
Summary
Accomplished Finance and Commercial professional with extensive experience in Strategy, Analytics, and Performance Management. Known for leveraging deep analytical skills and strategic vision to drive business growth and optimize performance. Proven track record in developing and mentoring high-performing teams, enhancing operational efficiencies, and implementing data-driven solutions to achieve organizational objectives. Adept at navigating complex financial landscapes and delivering actionable insights that align with corporate goals. Passionate about fostering talent and building cohesive teams to support sustained business success.
Overview
15
15
years of professional experience
Work History
Head of Spirits & Key Account
Guinness Ghana Breweries PLC
2024.07 - Current
- Leading implementation of Spirits Strategy for Ghana, putting Spirits at the forefront of business discussion
- Rebuilt Spirits team, leveraging strengths and capability of teams to focus on where each is most required
- Set up 2 new Spirits Distributors to support work in the On and Off premise, improving service delivery
- Built new and bold visibility plan for implementation, to transform our presence in trade
Project Head - Spirits
Guinness Ghana Breweries PLC
2023.11 - 2024.06
- Crafted the business 6 year Spirits Strategy for the business, aiming to grow the size of Spirits contribution to business performance from 6% to >20%
- Restructured Spirits team to align with business strategy
- Commenced BPM review process for the Spirits business, creating focus across entire business
- Developed 18 point actions for immediate implementation that lays the foundation for the growth of Spirits
Divisional Sales Manager
Guinness Ghana Breweries PLC
2021.03 - 2024.06
- Led the Division to deliver ~37% of business NSV leveraging key pillars of business strategy
- Developed and implemented robust contact and coverage strategy for the Division, improving product distribution by >35%
- Delivered turnaround in performance metrics for the Division leveraging robust performance management routines
- Driving robust distributor performance reviews to create focus on profitability, performance delivery, investments, and other key business outcomes
- Investing time in team coaching to create high-performance culture
- Championing diversity and inclusion within the team by actively making conscious decisions around gender diversity – 40% of Division headcount are females
- Embedding Safety culture within teams, ensuring everyone goes home safe everyday.
Acting Commercial Director
Guinness Ghana Breweries PLC.
2021.08 - 2022.01
- Led the Commercial function to deliver biggest peak (OND) performance over last 10 years coming from the poorest previous quarter in same length of time
- Delivered successful EDGE (Sales Force Automation tool) roll out and implementation which transformed performance management routines
- Implemented Performance Management Framework, creating focus of the team, leading to effectiveness of teams
- Developed and deployed Commercial Strategic blueprint, leading to dynamic shift in direction and performance of the Commercial Organization
- Embedded robust Controls regime, delivering zero breach audit result.
Head of Sales Operations
Guinness Ghana Breweries PLC.
2019.02 - 2021.02
- Harnessed the power of data to redefine and implement new Commercial performance KPIs, reshaping performance conversation
- Defined and implemented Distributor Gold Standards, creating world class distributor and sales force leading to significant turnaround in business performance and +3% market share growth
- Commissioned Route to Market census, taking advantage of outcomes to double direct coverage from robust Contact and Coverage strategy implementation
- Developed and implemented B2B E-commerce programme for Ghana, leading to strategic move and participation into E-commerce.
- Defined and implemented Distributor Health Checks and P&L reviews, acting as the early warning signals for distributor challenges
- Implemented distributor financing scheme to deliver competitive financing options for distributors, leading to ~200k GBP of financing costs savings
- Optimized our operations with Key Accounts and Direct Channels delivering logistics efficiency and cost savings
- Redefined distributor Trade Terms that has created focus on key business objectives as well as driving desired behaviours with our key partners
- Drove compliance agenda across Commercial function, delivering strong compliance environment
- Created and embedded Joint Business Planning with our trade partners, creating focus on investments and achieving significant turnaround in distributor investments
Head of Business Performance Management
Guinness Nigeria PLC.
2018.07 - 2019.01
- Delivered Annual business planning and budgeting cycle, including budget development
- Developed 5-year business strategic plan, detailing investment implications and securing needed investment from business leadership
- Prepared Quarterly performance pack for Board and Investor meetings
- Developed and deployed Raw Materials sourcing process that created $30m Working Capital savings
- Delivered ~$10 million of export value in first financial year, securing full year volumes from buyers at start of financial year
- Led change management for transition of Business Performance roles to Business Shared Service Centre as part of Diageo Finance Transformation agenda
- Delivered streamlined and efficient S&OP process for the business, creating focus on accuracy of volume forecasts.
Head of Productivity & Supply Finance
Guinness Nigeria PLC.
2017.03 - 2018.06
- Developed and implemented Productivity project for Diageo Nigeria business, successfully delivering GBP 38 million of cost savings in year 1 and GBP 25m in year 2
- Created needed cultural shift on cost consciousness and feeling of ownership, delivering sustained cost benefits
- Shaped and provided strong governance and monitoring of productivity deliverables at programme management level
- Built decision support capability within Supply Chain Finance leading to significant turnaround in insight generation that enabled strong brand decision support
- Embedded controls and compliance within Supply Chain processes through rigorous process reviews and implementation of gap close measures
- Led successful implementation of transition of Supply Finance roles to Africa Business Shared Services creating super agile and responsive Finance organisation.
- Reduced waste and write off's within Supply Chain organisation by 50% within first 12 months
Head of Commercial Finance
Guinness Ghana Breweries PLC.
2015.01 - 2017.02
- Developed and implemented new Measurement & Evaluation policy focused on delivering world class activations process that deliver the right investments outcome
- Developed and implemented new depletion reporting tool that brought out insights on short-, medium- and long-term trends on brand performance, creating agility in business response to brand performance
- Delivered robust business partnering to Commercial team, delivering strong activity proposals that delivered business growth
- Strong innovations support through redefined KPI’s that measure success factors leading to better decision making and greater successes on innovations
- Devised Mission concept of productivity, with stretch targets assigned to core business areas on savings
- Led delivery of financial targets for two consecutive financial years delivering strong top and bottom-line performance ~+25% over delivery of operating profit targets across two financial years.
Finance Manager
Diageo North America
2013.09 - 2015.01
- Led the development and implementation of divisional Annual Operating Plan; successfully over-delivered full-year P&L targets of ~$850m
- Analyzed market trends and depletions performance to support formulation of brand activities
- Managed pricing strategy process to optimize competitive positioning and margin for two financial years
- Led bi-weekly commercial target review with distributor teams highlighting risks and opportunities, leading to improved performance
- Led implementation and monthly reviews of distributor trade terms to focus on performance delivery.
Commercial Finance Manager
Guinness Ghana Breweries PLC.
2012.07 - 2013.08
- Introduced Quarterly Business Review meetings in Ghana, enabling one place sign-off for all marketing and commercial activities for next quarter allowing for fast start to each quarter
- Delivered financial modeling for strategic projects including business expansion culminating in installation in Ghana of first ever PET line in Diageo
- Played an integral role in crafting the five-year strategic plan to optimize operational decision-making including P&L planning, expansion projects and CAPEX investment
- Created depletion forecast tool which highlight potential risks enabling timely investment decisions to be executed around key brands
- Drove first ever Procurement productivity workstream leading to 1.5m GBP savings in year 1
- Led Annual Operating Plan process and delivered submission of overall business plan through strong business partnership with various business functions
- Led monthly modal pricing of brands in trade leading to key strategic business decisions around pricing and investments.
Supply Finance Analyst
Guinness Ghana Breweries PLC.
2011.07 - 2012.06
- Created cost variance analysis tool creating clarity around production cost drivers allowing for greater cost control
- Led and embedded Zero Based Budgeting processes for Supply Chain
- Led Annual Operating Plan across Supply delivering stretching targets
- Led monthly Supply Business Performance Management reporting highlighting key impactors of performance for review with central finance team
- Prepared business cases for all capital expenditure projects and ensuring set capital expenditure targets are achieved
- Partnered Supply Chain team to deliver on key cost saving projects
- Led finance partnering on roll out of Ruut Beer, delivering concept to launch in ~10 weeks.
Business Performance Analyst
Diageo Plc, Africa
2010.09 - 2011.06
- Review and share insights with Finance Director on monthly business unit performance
- Developed Key Brand Performance Dashboard for African markets to support critical commercial decision-making
- Led Annual Operating Plan delivery for 2012 financial year for all African markets
- Championed the business unit’s controls & compliance agenda delivering a successful compliance review
- Trained and coached local market financial reporting teams in use of business reporting software to optimize local team's analytics capability.
Controls and Compliance Analyst
Diageo Plc, Africa
2010.01 - 2010.08
- Assembled first ever Africa Tax Risk Committee to identify tax risks within various African businesses, determining extent of exposure and creating mitigation plans
- Owned functional risk matrix review of all Africa Exec teams creating risk consciousness among leadership team
- Conducted monthly audits of Travel and Entertainment (T&E) expenses, successfully slashing non-compliance by >90%
- Initiated first ever Africa Compliance Newsletter to disseminate relevant information essential to delivering compliance agenda.
Education
Bachelor of Science - Business Administration
University of Ghana Business School
Legon, Accra05.2008
Skills
- Ethical Behavior
- Strategic Management
- Analytics
- Adaptability & Comfort with Ambiguity
- Resilience
- Innovation Management
- Critical Thinking
- Advanced Decision Making
- Fostering Potential
- Curiosity
- Project Planning
- Public Speaking
Personal Information
- Hobbies: Reading, Formula 1, History
- Nationality: Ghanaian
Timeline
Head of Spirits & Key Account
Guinness Ghana Breweries PLC
2024.07 - Current
Project Head - Spirits
Guinness Ghana Breweries PLC
2023.11 - 2024.06
Acting Commercial Director
Guinness Ghana Breweries PLC.
2021.08 - 2022.01
Divisional Sales Manager
Guinness Ghana Breweries PLC
2021.03 - 2024.06
Head of Sales Operations
Guinness Ghana Breweries PLC.
2019.02 - 2021.02
Head of Business Performance Management
Guinness Nigeria PLC.
2018.07 - 2019.01
Head of Productivity & Supply Finance
Guinness Nigeria PLC.
2017.03 - 2018.06
Head of Commercial Finance
Guinness Ghana Breweries PLC.
2015.01 - 2017.02
Finance Manager
Diageo North America
2013.09 - 2015.01
Commercial Finance Manager
Guinness Ghana Breweries PLC.
2012.07 - 2013.08
Supply Finance Analyst
Guinness Ghana Breweries PLC.
2011.07 - 2012.06
Business Performance Analyst
Diageo Plc, Africa
2010.09 - 2011.06
Controls and Compliance Analyst
Diageo Plc, Africa
2010.01 - 2010.08
Bachelor of Science - Business Administration
University of Ghana Business School
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