Gustav Tagoe
Accra
Summary
Proven Sales and Marketing Executive at The Cocacola Bottling Company Ghana LTD, adept in strategic planning and competitive analysis, boosted company profits by developing innovative strategies. Skilled in team collaboration and effective communication, consistently exceeded targets through meticulous market analytics and relationship building. Achieved significant revenue growth by leveraging marketing and sales expertise.
Overview
20
20
years of professional experience
Work History
Sales and Marketing Executive.
The Cocacola Bottling Company Ghana LTD
08.1999 - 03.2019
- Created and implemented effective marketing and sales strategies to increase customer engagement and revenue.
- Established strong relationships with key clients, resulting in repeat business and increased customer satisfaction.
- Identified weaknesses in existing marketing campaigns to develop pragmatic solutions within budgetary constraints.
- Analyzed sales and marketing data for improved strategies.
- Increased sales revenue by developing and implementing strategic marketing plans.
- Negotiated favorable contract terms with vendors, resulting in reduced costs and improved profit margins for the company.
- Managed sales promotions and marketing strategies on major social media sites.
- Cultivated and maintained strategic alliances with key partners and vendors.
- Managed a high-performing sales team, consistently exceeding targets and boosting company profits.
- Managed production of leaflets, posters and newsletters.
Truck Driver Salesman
The Cocacola Bottling Company Ghana Ltd
08.1999 - 10.2012
- Operated with safety and skill to avoid accidents and delays.
- Maintained a clean driving record while adhering to company policies and federal regulations for transportation safety.
- Maintained daily, legible DOT log book and submitted corresponding documents.
- Inspected trucks for malfunctions and reported vehicles to management for corrective action.
- Utilized GPS and other navigation tools to plan routes and stay on schedule.
- Demonstrated safe driving by following regulations and safety procedures, resulting in zero accidents.
- Successfully navigated challenging weather conditions in order to maintain on-time delivery rates without compromising safety or cargo integrity.
- Increased safety standards by conducting thorough pre-and post-trip inspections of the truck and trailer.
- Proactively communicated with dispatch teams regarding any changes or updates affecting scheduled pick-ups or deliveries, ensuring that all parties were kept informed.
- Maximized load safety by balancing, securing, and weighing products.
- Loaded and unloaded products at warehouses and customer locations using hand trucks, pallet jacks, and forklifts.
Education
Certificate In Sales And Marketing - Business Management
Logos Business School
Accra 03.2015
Skills
- Marketing Plan Development
- Marketing Analytics
- Sales Performance
- Performance Tracking
- Strategic Planning
- Sales Presentations
- Competitive Analysis
- Product Promotion
- Budget Development
- Processing payments
- Point of sale operation
- Opening and closing procedures
- Cash Handling
- Contract Negotiation
- Stock management
- Food safety and sanitation
- Teamwork and Collaboration
- Problem-Solving
- Time Management
- Attention to Detail
- Multitasking Abilities
- Reliability
- Excellent Communication
- Organizational Skills
- Team Collaboration
- Active Listening
- Effective Communication
- Adaptability and Flexibility
- Decision-Making
- Relationship Building
- Team building
- Task Prioritization
- Self Motivation
- Interpersonal Skills
- Goal Setting
- Professionalism
- Written Communication
- Professional Demeanor
- Order Processing
- Sales Techniques
Additional competencies. Heavy duty truck driver, Forklift operator
Heavy duty truck driver-licence F2
Forklift operator- NVTI certification
Bus driver- licenced F2
Timeline
Sales and Marketing Executive.
The Cocacola Bottling Company Ghana LTD
08.1999 - 03.2019
Truck Driver Salesman
The Cocacola Bottling Company Ghana Ltd
08.1999 - 10.2012
Certificate In Sales And Marketing - Business Management
Logos Business School
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