VIVIAN BIMA ETENG
Accra
Summary
With an extensive career encompassing over ten years in business, hospitality, and entertainment, I am a highly motivated professional equipped to thrive in any field. My core competencies include human relations, team leadership, and innovative problem-solving. Renowned for exceptional communication skills and adaptability, I am dedicated to achieving groundbreaking results and delivering substantial value across various settings.
Overview
17
17
years of professional experience
Work History
General Manager
Bytetunes Music Entertainment
East Legon, Accra
01.2024 - Current
- Conducted employee evaluations to provide adequate feedback and recognize quality performance.
- Guided management and supervisory staff to promote smooth operations.
- Developed service and sales strategies to improve retention and revenue.
- Enhanced operational performance by developing effective business strategies, systems and procedures.
- Created a positive work environment by developing team building activities that encouraged collaboration among departments.
- Established effective communication channels within organization.
- Delegated work to staff, setting priorities and goals.
- Formed and sustained strategic relationships with clients.
Managing Director
Highly Spiritual Music
Tema, Accra
10.2022 - Current
- Developed and maintained relationships with record labels, producers, and artists.
- Organized promotional events to increase exposure of label's artists.
- Created marketing plans for new releases and negotiated contracts.
- Coordinated audio recordings in studio sessions with engineers and producers.
- Scheduled release dates for albums and singles with media outlets such as radio stations, magazines, websites.
- Collaborated with graphic designers to create posters, flyers, banners., for promotional campaigns.
- Organized tours for signed acts including booking venues and coordinating travel arrangements.
- Monitored social media accounts associated with the label to engage fans.
- Worked closely with A&R personnel to identify talent acquisition opportunities.
- Maintained a database of contacts within the music industry including agents, managers, promoters.
- Oversaw staff hiring, initiating new training and scheduled processes to streamline operations.
General Manager
Lynx Ghana Limited
Achimota, Accra
11.2021 - 09.2022
- Created schedules and monitored payroll to remain within budget.
- Tracked monthly sales to generate reports for business development planning.
- Built and maintained loyal, long-term customer relationships through effective account management.
- Supervised staff members responsible for day-to-day operations at the label.
- Managed budgeting and financial forecasting for the label.
- Maintained a database of contacts within the music industry including agents, managers, promoters.
- Worked closely with A&R personnel to identify talent acquisition opportunities.
- Organized tours for signed acts including booking venues and coordinating travel arrangements.
- Compiled data on sales performance of each artist's releases to track progress against goals.
- Supervised performance of workers with goals of improving productivity, efficiency and cost savings.
- Oversaw project execution, phase progress, workmanship, and team performance to drive on-time completion of deliverables.
- Prepared weekly schedules to verify proper floor coverage within fiscal guidelines.
- Hired and trained new department managers to increase team oversight and productivity.
- Developed and implemented strategies to increase customer satisfaction and loyalty.
- Served as a liaison between the organization and external stakeholders.
- Reviewed legal documents related to business operations.
- Conducted performance reviews for employees on a regular basis.
- Oversaw budgeting and financial management.
General Manager
Cockpit Bar & Lounge
Osu, Accra
09.2020 - 02.2022
Business Administrator
Lynx Ghana Ltd
Achimota, Accra
05.2017 - 10.2021
Account Officer
Hotel Casarere
East Legon, Accra
12.2014 - 03.2017
VP of Operations
Future Safety and Security Service Ltd
East Legon, Accra
08.2012 - 09.2015
Assistant Administrator
ZTV Ghana Limited
La, Accra
02.2015 - 08.2015
Operations
O Hotel
East Legon, Accra
04.2012 - 07.2014
Sales Representative
Little Favors Ltd
Osu, Accra
03.2007 - 09.2008
Education
Bachelor of Science in Business Administration (Human Resource Management) -
Kwame Nkrumah University of Science and Technology (KNUST)
Specialization in Accounting -
Labone Senior High School
Basic Education Certificate Examination (B.E.C.E) -
Presby Girls' Junior High School
Skills
- Branding
- Expense Control
- Contract Negotiations
- Advertising and marketing
- Workflow Planning
- Customer Relationship Management
- Schedule Management
- Staff Supervision
- Market Analysis
- Administrative Skills
- Team Leadership
- Relationship Building
- Problem Resolution
- Time Management
- Negotiation Skills
Accomplishments
- Successfully grew business by maintaining clients for 5 years, increasing sales by 60% annually through new clientele.
- Consistently maintained high customer satisfaction ratings.
- Promoted from Business Administrator to General Manager within four years.
- Recognized as Employee of the Year for outstanding performance and team contributions.
- Named one of the top 30 women in music in Ghana by 3music.
Skillset
- Team Leadership
- Business Development
- Client Relationship Management
- Event Planning and Execution
- Sales Strategy Development
- Financial Analysis
- Operational Management
- Communication & Presentation
Languages
English
First Language
TWI
Proficient (C2)
C2
Affiliations
Events Organized : Successfully organized and executed numerous high-profile events, including:
- Lynx Wave Concert, 2017
- Kuami Eugene Rockstar Concert, 2018
- Lynx Christmas Concert, 2019
- Hero Concerts, 2019-2021
- Oda Thank You Concerts, 2019 & 2021
- Sugar Carnival, 2020
- Lynx UK concert at Indigo O2 Arena, 2022
- KiDi and Kuami Eugene Europe Tour, 2022
- TikTok Global Production, Spotify Village Activation at Afronation, 2022
- TikTok - AFPIF2023 Conference in Accra
References
References available upon request.
Timeline
General Manager
Bytetunes Music Entertainment
01.2024 - Current
Managing Director
Highly Spiritual Music
10.2022 - Current
General Manager
Lynx Ghana Limited
11.2021 - 09.2022
General Manager
Cockpit Bar & Lounge
09.2020 - 02.2022
Business Administrator
Lynx Ghana Ltd
05.2017 - 10.2021
Assistant Administrator
ZTV Ghana Limited
02.2015 - 08.2015
Account Officer
Hotel Casarere
12.2014 - 03.2017
VP of Operations
Future Safety and Security Service Ltd
08.2012 - 09.2015
Operations
O Hotel
04.2012 - 07.2014
Sales Representative
Little Favors Ltd
03.2007 - 09.2008
Bachelor of Science in Business Administration (Human Resource Management) -
Kwame Nkrumah University of Science and Technology (KNUST)
Specialization in Accounting -
Labone Senior High School
Basic Education Certificate Examination (B.E.C.E) -
Presby Girls' Junior High School
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