Summary
Overview
Work History
Education
Skills
Extra Curriculars
Affiliations
Languages
Accomplishments
Timeline
Generic

SUMMER REID

Manhattan

Summary

Motivated student and creative at New York University Steinhardt, with diverse experience spanning sales strategy, digital marketing, event production, and international arts management. Proven ability to analyze markets, develop revenue-generating initiatives, and manage cross-cultural projects, from producing immersive audio content in the UAE to coordinating large-scale events in New York. Recognized for entrepreneurial leadership as co-founder of a creative collective, and for research-driven curiosity through blockchain and decentralized finance courses. Dedicated to combining business strategy with global, socially impactful initiatives.

Overview

3
3
years of professional experience

Work History

Volunteer

BASICS International
Accra
09.2025 - Current
  • Working with other tutors to configure approaches to deepen understanding past rote learning using the ASER assessment test, previously used by Educate Girls in India
  • Working with girls aged 8-14 to empower them through the arts, such as group song and poetry classes, activities involving dance and creative expression.

Co- Founder, Head of Operations

CREAO Disc LLC
New York
06.2024 - 01.2025
  • Led strategic development over the course of six months for CREAO; an NFT marketplace designed by artists for artists.
  • Worked closely with co founders and mentors, assembling and directing a team of engineers to build our website and exclusive merchandise, competing in Leslie E-Lab bootcamps to adapt brand identity and identify target consumers
  • Developed multiple business plans with in-depth research into go-to-market strategies and revenue models to support product launch and growth initiatives
  • Organized research gathered from hundreds of online forums surrounding the independent music scene in order to develop consumer audience
  • Coordinated with independent artists of New York City to onboard them to the website.

Sales/Client Success Intern

Spectrum Reach
New York
05.2024 - 08.2024
  • Conducted market research for programmatic sales as well as branding and marketing teams
  • Produced ideas for new revenue streams as a part of the Summer 2024 initiative to increase partnerships with streaming platforms such as Amazon Prime Video and Youtube TV
  • Produced pitch decks for the final cohort projects, compiling research from several departments to present to Senior VPs.
  • Influenced key proponents of their 2025 advertising inventory deal with amazon

Apprentice

Gazelien Records
Abu Dhabi
01.2024 - 05.2024
  • Assistant audio recording and mixing engineer for various projects, such as AstroBeats for the Malta Council for Science and Technology, and a full-length EP by the local band Take Forever.
  • Won the 2024 AstroBeat competition, allowing for my song to be streamed from the International Space Station November 2025
  • Co-Produced and Engineered immersive audio soundtracks for e-books in Italian and English

Marketing Intern

Blue Note Entertainment Group
New York
08.2023 - 12.2023
  • Designed email blasts, templates for promotion and event webpages for Sony Hall, a historical jazz venue
  • Developed digital ticketing solutions integrating RFID technology for seamless event access (10,000+ codes generated)
  • Coordinated social media and scheduled posts across various platforms.

Event Production Intern

New York Live Arts
New York
06.2023 - 09.2023
  • Drafted proposals to acquire sponsorships for Doorstop Dance Mart, a non profit focused on providing free groceries for dancers living below the poverty line. Produced three successful events funded by grants and sponsorships.
  • Assisted with event set up and coordination for the Unapologetically Asian Gala, strategizing contact lists and promotional tools such as text blasts, QR codes and crowdfunding to raise over $4,000 for the House of Chow dance program

Hostess

Mastro's Steakhouse
New York
05.2022 - 01.2023
  • Managed accommodations in a fast paced environment servicing 300-600 reservations a night
  • Exhibited professional communication via phone, e-mail, and mail for restaurant events
  • Managed cash, adhered to discrepancy guidelines with card transactions, and reconciled shift totals with precision

Education

Music Business -

New York University, Steinhardt School of Humanities
New York, NY
05.2026

St. Mary's Academy
Inglewood, California
05-2021

Skills

  • Bilingual (Spanish)
  • Event coordination
  • Microsoft Office Suite
  • Collaborative research
  • Digital marketing
  • Brand development
  • Project management

Extra Curriculars

  • Athlete, New York University Varsity Track Team, 08/21 - 05/23
  • Mentee, Spectrum Scholars Program, 05/23 - 05/25
  • Scholar, SheFi Scholars Program, New York, NY, 02/24 - 12/24,

Educational cohort designed to help women and non binary persons to learn about crypto currency and the decentralized finance system; understanding the fundamentals of Web3 and cryptocurrency essentials, such as blockchain scaling, liquidity pools and DAO's. Completed within six weeks.

  • Volunteer, B.A.S.I.C.S International, Accra, Greater Accra, 09/25 - Present,

Afterschool program designed to empower students through academic support and mentorship, Working with other tutors to configure approaches to deepen understanding past rote learning, Working with girls aged 8-14 to empower them through the arts, such as song and poetry

  • Co-Founder, Social Media Supernova Studios, 04/22 - 02/23,

Organized events and spaces for NYC based creative community of low income college students, Created pitch decks, spreadsheets, sign up lists, accepted and kept track of donations ($1000+), Partnered with Pirate Studios weekly to produce music at a reduced studio rate for the collective

Affiliations

  • Spectrum Scholars Mentee
  • Recipient of 2023 Spectrum Scholars Scholarship award
  • Broke the collegiate record for the 4x1 relay race on the NYU varsity track team
  • 2024 Steinhardt Dean's List
  • Recipient of Steinhardt college scholarship award attributed to academic merit
  • Won the 2024 Astrobeat competition to have an original song played from the International Space Station

Languages

English
First Language
Spanish
Intermediate (B1)
B1

Accomplishments

Currently releasing original music and directing projects (album cover photoshoots, shorts films, event series) under both pen name June and actual Summer Reid.

Timeline

Volunteer

BASICS International
09.2025 - Current

Co- Founder, Head of Operations

CREAO Disc LLC
06.2024 - 01.2025

Sales/Client Success Intern

Spectrum Reach
05.2024 - 08.2024

Apprentice

Gazelien Records
01.2024 - 05.2024

Marketing Intern

Blue Note Entertainment Group
08.2023 - 12.2023

Event Production Intern

New York Live Arts
06.2023 - 09.2023

Hostess

Mastro's Steakhouse
05.2022 - 01.2023

Music Business -

New York University, Steinhardt School of Humanities

St. Mary's Academy
SUMMER REID