Summary
Overview
Work History
Education
Skills
Languages
Timeline
Samuel Nii Best Armah

Samuel Nii Best Armah

Accra

Summary

Dynamic entrepreneur with a proven track record in brand building and customer relations. Successfully launched new product lines and enhanced online presence through strategic digital marketing. Skilled in program coordination and customer service, driving significant improvements in customer satisfaction and engagement. Experienced in construction, fostering a culture of safety and efficiency on-site.

Overview

8
8
years of professional experience

Work History

Entrepreneur

Self
07.2024 - Current
  • Built strong brand recognition and customer loyalty by delivering high-quality products and services consistently over time.
  • Improved customer satisfaction with exceptional project management skills and timely delivery of products and services.
  • Launched new product lines successfully through comprehensive planning, strategy and research.
  • Determined business plan, mission statement, and vision.
  • Enhanced online presence with well-designed websites, engaging social media content, and targeted digital advertising campaigns.
  • Boosted customer satisfaction, refining customer service process to ensure quick and effective resolution of inquiries and complaints.

Construction Worker

Myself
10.2019 - Current
  • Utilized hammers, saws, squares, levels, and fastening devices to complete projects.
  • Maintained clean and organized job sites, contributing to a safe working environment for all employees.
  • Loaded, unloaded, and moved material to and from storage and production areas.
  • Worked independently in fast-paced environment while meeting productivity and quality expectations.
  • Worked with more knowledgeable professionals to grow understanding of principles and construction standards.
  • Brought materials and tools from trucks and storage facilities to work site locations and organized for expected needs.
  • Led safety workshops for crew, fostering culture of safety and reducing incidents on site.
  • Conducted comprehensive site evaluations before project initiation, identifying potential challenges early.

Digital Marketing Specialist

Myself
02.2017 - Current
  • Implemented new strategies to improve click-through rates and conversion.
  • Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
  • Strengthened online presence by creating engaging social media content and managing multiple platforms.
  • Created social media content with innovative brand messaging to support new product launches.
  • Monitored digital marketing analytics, identifying trends and making data-driven adjustments to improve performance.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
  • Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
  • Optimized company website to improve engine ranking, user experiences and conversion rates.
  • Increased brand visibility by developing and implementing data-driven digital marketing strategies.
  • Created Pay-Per-Click campaigns to drive targeted traffic to company website.
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.

Education

SHS CERTIFICATE - General Studies

Presbyterian Senior High School Adeiso, Adeiso Eastern Region
08.2018

Skills

  • Goal setting
  • Entrepreneurial personality
  • Strategic thinking
  • Customer relations
  • Social media management
  • Brand building
  • Business planning
  • Personnel management
  • Program coordination
  • Customer service
  • Business marketing
  • Sales strategies
  • Product development
  • Marketing strategies

Languages

English
Advanced (C1)

Timeline

Entrepreneur - Self
07.2024 - Current
Construction Worker - Myself
10.2019 - Current
Digital Marketing Specialist - Myself
02.2017 - Current
Presbyterian Senior High School Adeiso - SHS CERTIFICATE , General Studies
Samuel Nii Best Armah