Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic
Samuel  Ohenenana K Denkyi

Samuel Ohenenana K Denkyi

Nkawkaw

Summary

Consumer-minded product engineer with several years designing exceptional retail and business offerings. Well-versed in incorporating end-user needs and desires into foundational product elements. Dedicated to developing financially successful products to please existing customers and attract new audiences.

Insightful professional in market research and marketing strategies known for high productivity and efficient task completion. Skilled in data analysis, consumer behavior understanding, and strategic planning. Excel in communication, problem-solving, and adaptability, leveraging these soft skills to drive successful marketing initiatives and informed decision-making processes.

Skilled in analyzing market trends and customer preferences to develop targeted marketing strategies. Experience includes conducting comprehensive market research, interpreting data to inform business decisions, and crafting effective marketing campaigns. Strengths lie in analytical problem-solving, communication of complex information in understandable terms, and adaptability to rapidly changing market conditions. Contributed to significant improvements in product positioning and brand visibility through strategic market analysis and insights.

Seasoned Product Marketing Engineer with background in creating and implementing product marketing strategies for tech products. Strong at translating technical product details into benefits that resonate with customers, leading to increased market share. Skilled in cross-functional collaboration, ensuring alignment between departments during the product development process. Previous work has resulted in successful product launches and improved customer acquisition rates.

Overview

7
7
years of professional experience

Work History

Product Marketing Assistance

Mr David Clacks
New York City
05.2018 - Current
  • Evaluated digital presence by product, service or brand to help define digital strategies.
  • Drafted documentation on technical information and production thresholds pertinent to products during initial planning phases.
  • Summarized raw data and analyses and made recommendations based on findings.
  • Designed surveys and questionnaires to collect data from customers about their experiences with our products.
  • Developed product marketing plans and strategies for various products.
  • Identified potential markets and market segments with desired customers and gaps for optimum product demand.
  • Created promotional materials such as brochures, flyers, and datasheets to support product launches.
  • Worked with advertising agencies to create effective ad campaigns across multiple channels.
  • Wrote comprehensive reports outlining findings and translating concepts for technical and non-technical audiences.
  • Provided technical advice on product features and specifications during sales meetings.
  • Organized trade shows, conferences, and other events to promote products.
  • Maintained a database of all relevant product information including pricing structures, specs sheets, user manuals.

Product Marketing Assistance

Mr David Clacks
New York City
05.2018 - Current
  • Evaluated digital presence by product, service or brand to help define digital strategies.
  • Drafted documentation on technical information and production thresholds pertinent to products during initial planning phases.
  • Summarized raw data and analyses and made recommendations based on findings.
  • Coordinated with cross-functional teams on product rollouts.
  • Designed surveys and questionnaires to collect data from customers about their experiences with our products.
  • Developed product marketing plans and strategies for various products.
  • Identified potential markets and market segments with desired customers and gaps for optimum product demand.
  • Created promotional materials such as brochures, flyers, and datasheets to support product launches.
  • Worked with advertising agencies to create effective ad campaigns across multiple channels.

Education

High School Diploma -

Action Senior/ Secondary Technical School
Accra-Madina Estate
05-2018

Skills

  • Product launch management
  • Social media marketing
  • Competitive intelligence
  • Data-driven decision making
  • Product strategy development
  • Product marketing
  • Pricing strategy
  • Influencer marketing
  • Marketing analytics
  • Channel partner management
  • Product reliability testing

Languages

English
Upper Intermediate
B2

Timeline

Product Marketing Assistance

Mr David Clacks
05.2018 - Current

Product Marketing Assistance

Mr David Clacks
05.2018 - Current

High School Diploma -

Action Senior/ Secondary Technical School
Samuel Ohenenana K Denkyi