A phenomenal self-motivated team player with an excellent interpersonal, communication and managerial skills. Able to instil an innovative vision to drive organizational goals to surpass targeted milestones while maintaining a high sense of discipline and professionalism. CAREER OBJECTIVE To become a leading executive in a market-oriented organization, desiring to attain leadership through innovative strategic growth through policy development and implementation. PHILOSOPHY Omnia possibilia credentibus in virtute eiusdem sacrificare velint All things are possible for them that believe and are willing to sacrifice in the pursuant of same.
Overview
22
22
years of professional experience
Work History
DIRECTOR
UNION BEVERAGES LIMITED
01.2020 - Current
Oversee the Marketing Department
Develop, implement and evaluate marketing strategy
Development of branding and corporate identity initiatives
Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects
Develop and manage marketing budgets
Develop sales forecasting and product branding plans
Establish and grow a targeted market share
Conduct customer, brand and product research initiatives
Offer expert advice to develop innovative advertising, public relations, social media events
Negotiate with media partners to guarantee advantageous contracts
Work with new business development team and sales teams on brand initiatives, brand awareness, brand positioning and brand Visibility
Research into Brand performance and competitor activities
MARKETING MANAGER
Samuel Dankyi-Boateng’ Resume, GENTLE GIANTS LTD
01.2008 - 12.2019
Develop an annual sales and marketing plan to achieve the annual sales targets
Monitor and control the marketing budget to ensure optimum utilization of resources
Direct and implement marketing strategies and programs to achieve the sales objectives nationwide
Conduct regular market visits to check route coverage, competitor activity and continuously search for new opportunities in order to increase sales
Develop and maintain an efficient distribution network to ensure the comprehensive availability of company’s products
Co-ordinate and follow up with the warehouse manager to ensure an efficient inventory management is sustained in order to meet the sales delivery schedules and provide the distributors with superior levels of service
Liaise with the Marketing team to ensure adequate marketing support is available in order to provide brand visibility and promote sales
Liaise with marketing team to develop and implement promotion and merchandising in all distribution channels
Conduct regular market research and operational audits to align our sales and distribution potential to emergent market opportunities.
MEDICAL REPRESENTATIVE
Samuel Dankyi, Boateng, TORRENT PHARMACEUTICALS
12.2004 - 12.2007
PRECINCT: CENTRAL REGION, EASTERN REGION, VOLTA REGION, TEMA, PARTS OF GREATER ACCRA, i.e., MEDICINE, SURGERY, EAR, NOSE AND THROAT DEPARTMENTS OF KORLE-BU TEACHING HOSPITAL, ADABRAKA, RIDGE, OSU, LA, AIRPORT, LABONE, CANTOMENTS AND DZORWULU
Meeting the Medical Doctors, Pharmacists, Medical Assistants and other health workers within my precinct on daily basis
Organise Clinical Presentations for Doctors and Pharmacists within my precinct
Briefing the health workers within my precinct on our range of pharmaceutical products and convincing them to switchover to our products
Occasionally organise seminars for the health professionals within my precinct with a prime focus on our range of products
Visit the pharmacy shops on daily basis to ensure that, they are receiving prescriptions for our range of products from the hospitals
Visit the pharmacy shops within on daily basis to take purchasing orders
Writing reports on my daily operations and also briefing the pharmaceutical manager on my operations upon his request
Ensuring that, my monthly order targets are met.
MEDICAL REPRESENTATIVE
Samuel Dankyi, Boateng, FAR EAST MERCANTILE LIMITED
01.2004 - 01.2004
PRECINCT: SURGERY, EAR, NOSE AND THROAT DEPARTMENTS OF KORLE-BU TEACHING HOSPITAL, ADABRAKA, RIDGE, OSU, LA, 37, BURMA CAMP, ASSYLUM DOWN, AIRPORT, LABONE, CANTOMENTS, DZORWULU, NEWTOWN, KOKOMLEMLE AND AVENOR
Duties and accomplishments were:
Meeting the Medical Doctors, Pharmacists, Medical Assistants and other health workers within my precinct on daily basis
Visit the pharmacy shops within my precinct on daily basis to ensure that, they are receiving prescriptions for our range of products from the hospitals
Writing reports on my daily operations and also briefing the pharmaceutical manager on my operations upon his request
Ensuring that, my monthly order target value is met.
QUALITY ASSURANCE ANALYST
Samuel Dankyi, Boateng, GHANA BREWERIES LIMITED, NATIONAL SERVICE PERSON
11.2002 - 12.2003
Chemical and Microbiological analysis of all brewery processes from the brew house, to the finished products store
Entrance Control analysis on all raw materials, packaging and biochemicals
HACCP implementation, evaluation and documentation
Organization of taste tests and all sensory evaluations
Receipt, inspection and laboratory analysis of all product complaints received from trade coupled with its weekly and monthly proficient report writing
Generation of chartroom graphs from utility, brew house and packaging data
Generation of a deft monthly Environmental and Quality report
Comprehensive analysis of brewery effluent released downstream
Data entry and processing with QUALASS software
Samuel Dankyi-Boateng’ Resume
Education
CIMG PROFESSIONAL CERTIFICATE IN STRATEGIC BRANDS MANAGEMENT (OCTOBER 2023 - undefined
CHARTERED MARKETER- CIMG
Current
CIMG PROFRESSIONAL CERTIFICATE IN CUSTOMER SERVICE MANAGEMENT - undefined
Samuel Dankyi
NOVEMBER 2023
MA - GOVERNANCE AND
GIMPA
JULY 2022
MBA - PROJECT MANAGEMENT
GIMPA
June 2014
POSTGRADUATE - MARKETING
CIM
DEC. 2009
PROFESSIONAL DIPLOMA - MARKETING, Marketing Planning
CIM
JUNE 2007
MBA - undefined
GIMPA Business School
February 2005
BSc - undefined
Kwame Nkrumah University of Science and Technology
June 2002
BSc. (Hons) - Biological Sciences
Kwame Nkrumah University of Science and Technology
2002
BSc - undefined
Kwame Nkrumah University of Science and Technology
January 2002
GCE Advanced Level Certificate - undefined
St. Peter’s Secondary School
1996
GCE Ordinary Level Certificate - undefined
St. Peter’s Secondary school
1994
Boateng’ Resume - undefined
Samuel Dankyi
PROFESSIONAL - DIGITAL MARKETING
DMI-IRELAND-CIMG GHANA
Dankyi-Boateng’ Resume - undefined
Samuel
Skills
COMPUTER SKILLS
WORD PROCESSING / PROJECT PRESENTATION:
Microsoft Windows MS Office (Word, Excel and Power Point)
Excellent Presentation Skills
Superb Negotiator
Affiliations
Vice President, St. Peter’s Old Boys Association, K.N.U.S.T Branch, 2001 – 2002
Tratech Committee Chairman, Biological Sciences Students Association, 2002
Interests
Research, Tennis, Athletics and Theatrical Activities
Excellent in written and spoken English, Ga and Akan languages
Member CIM-UK
Member Chartered Institute of Ghana (CIMG)
INTERNATIONAL AWARDS
CIM-UK OVERALL BEST STUDENT FOR 4 SITTINGS 2008-2009
Samuel Dankyi-Boateng’ Resume
Timeline
DIRECTOR
UNION BEVERAGES LIMITED
01.2020 - Current
MARKETING MANAGER
Samuel Dankyi-Boateng’ Resume, GENTLE GIANTS LTD
01.2008 - 12.2019
MEDICAL REPRESENTATIVE
Samuel Dankyi, Boateng, TORRENT PHARMACEUTICALS
12.2004 - 12.2007
MEDICAL REPRESENTATIVE
Samuel Dankyi, Boateng, FAR EAST MERCANTILE LIMITED
01.2004 - 01.2004
QUALITY ASSURANCE ANALYST
Samuel Dankyi, Boateng, GHANA BREWERIES LIMITED, NATIONAL SERVICE PERSON
11.2002 - 12.2003
CIMG PROFESSIONAL CERTIFICATE IN STRATEGIC BRANDS MANAGEMENT (OCTOBER 2023 - undefined
CHARTERED MARKETER- CIMG
CIMG PROFRESSIONAL CERTIFICATE IN CUSTOMER SERVICE MANAGEMENT - undefined
Samuel Dankyi
MA - GOVERNANCE AND
GIMPA
MBA - PROJECT MANAGEMENT
GIMPA
POSTGRADUATE - MARKETING
CIM
PROFESSIONAL DIPLOMA - MARKETING, Marketing Planning
CIM
MBA - undefined
GIMPA Business School
BSc - undefined
Kwame Nkrumah University of Science and Technology
BSc. (Hons) - Biological Sciences
Kwame Nkrumah University of Science and Technology
BSc - undefined
Kwame Nkrumah University of Science and Technology
Senior Commercial Area Key Account Manager (FC and IC) at Hindustan Coca-Cola Beverages Pvt Ltd /Kandhari Global Beverages Private limitedSenior Commercial Area Key Account Manager (FC and IC) at Hindustan Coca-Cola Beverages Pvt Ltd /Kandhari Global Beverages Private limited
Speech Language Pathologist – Inpatient Rehab at MultiCare Good Samaritan HospitalSpeech Language Pathologist – Inpatient Rehab at MultiCare Good Samaritan Hospital