Safia Imran
Strategic Corporate Partnership
Accra
Summary
. Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success with documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.
Overview
11
11
years of professional experience
8
8
years of post-secondary education
2
2
Languages
Work History
General Manager
Lotus Detox and Wellness Center
Accra
01.2022 - 12.2023
- Drove business growth by 30% while leading operations, strategic vision and long-range planning.
- Prepared annual budgets with controls to prevent overages.
- Developed and maintained relationships with 40 key customers and suppliers through account development.
- Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency.
- Implemented operational strategies and effectively built customer and employee loyalty.
- Maximized operational excellence mentoring personnel on management principles, industry practices and company procedures.
- Reduced costs by 35%, managed delivery schedules and performed risk analysis to improve overall profitability.
- Introduced new methods, practices and systems to reduce turnaround time.
- Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
- Managed budget implementations, employee evaluations and contract details.
- Developed effective business plans to align strategic decisions with long-term objectives.
- Assessed reports to evaluate performance, develop targeted improvements and implement changes.
- Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
- Introduced new methods, practices, and systems to reduce turnaround time.
Business Development Manager
Whale Group
Accra
01.2021 - 03.2021
- Developed and implemented tailor-made solutions which focused on favorable pricing structure that balanced organizational objectives against customer targets
- Scheduled promotional activities in accordance with available inventory and staff resources which increased conversion rates by 65%
- Consulted with product development teams to enhance products based on customer data which increased customer satisfaction by 30%
- Identified and developed valuable business opportunities to generate new company revenue and improve bottom line profit
- Researched and identified key stakeholders and opportunities for account growth, account penetration and market expansion
- Provided leadership and mentorship for sub ordinates
- Conducted risk assessment on areas that affected organizational operation in line with industry regulatory policies
- Trained staff on company policy which increased productivity by 60 %.
Business Development & School Engagement Manager
Lancaster University Ghana
Accra
07.2018 - 05.2020
- Aided in attainment of quarterly financial goals by maximizing student recruitment strategy established for region, mainly through organization of open days and forums which facilitated student engagement which increased conversion rates by 45%
- Worked independently with minimal supervision which proactively generated ideas that developed into business opportunities
- Increased partnerships and collaborations through regular meetings with new partners across West Africa
- Designed proposals and presentations with strategic approach which facilitated stakeholders engagement by focusing on common areas of interest
- Created reports and presentations detailing business development activities
- Negotiated and closed long-term agreements with new clients and stakeholders in assigned territory.
Corporate Sales Service Officer
Africa Online Ghana
10.2017 - 07.2018
- Accra, GH
- Played key role in shaping how market was approached, from product
- Proposition to Sales process to distribution, this increased sales by 30%
- Increased client satisfaction through prompt response to all requests and queries
- Identified product improvements or new products by remaining current on industry trends and regulations, market activities, and competitor strategies
- Eliminated downtime and maximized revenue by providing top project quality control
- Met with at least 20 customers weekly to discuss service needs and develop effective and practical solutions.
- Worked with customers to understand needs and provide excellent service
- Monitored company inventory to keep stock levels and databases updated
- Worked within applicable standards, policies and regulatory guidelines to promote safe working environment
- Drove operational improvements which resulted in savings and improved profit margins
- Proved successful working within tight deadlines and fast-paced atmosphere
Business Development Executive
Devtraco Limited
Accra
02.2017 - 04.2017
- Explored new business opportunities and ventures for business growth by identifying / locating key potential customers (industries / factories) and key
- Contractors that fit into strategy to promote products, services and expand company's scope of activities
- Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs
- Participated in industry organization and trade shows to gather competitive and industry intelligence
- Completed and submitted regular monthly reports to support executive decision making
- Conducted over 50 cold- calls daily to prospect external lead sources and advance sales process
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit
- Liaised between internal and external stakeholders, clients and various external vendors to develop and implement client solutions.
Marketer & Underwriter
GLICO General Insurance
Accra
12.2015 - 05.2016
- Monitoring Insurance renewals which achieved 95% renewal lapse
- Managed major corporate accounts through regular engagement and site visits to keep clients updated on policies and new governmental provisions, this entailed portfolio of over $2million
- Conducted research to analyze customers' behavior, including preferences, trends and purchasing habits
- Completed in-depth reviews of market conditions and customer preferences for general insurance products
- Planned marketing initiatives and leveraged referral network to promote business development
- Identified appropriate marketing channels and target customers for
- Campaigns
- Established community relationships by coordinating events to maximize marketing strategies
- Kept business compliant with applicable government standards.
Executive Personal Assistant
Concept Research
10.2013 - 05.2014
- Responded to emails and other correspondence to facilitate communication and enhance business processes
- Produced accurate office files, updated spreadsheets and crafted presentations to support executives and boost team productivity
- Oversaw personal and professional calendars and coordinated appointments for future events
- Utilized personal and professional networks to identify, acquire and manage over 30 new clients
- Displayed absolute discretion at handling confidential information.
- Documented and distributed meeting notes to identify, analyze and improve workflows
- Utilized personal and professional networks to identify, acquire and manage new clients
- Updated spreadsheets and created presentations to support executives and boost team productivity
National Service Person
Ministry of Foreign Affairs
10.2012 - 08.2013
- Accra, GH
- Ensured correspondence between bureau, foreign missions and international bodies were efficiently disseminated by about 80%
- Participated in bureau and group activities which ensured project outcomes were met in timely and orderly manner
- Maintained knowledge of bureau operations to keep external stakeholders up to date on important work-related changes
- Completed monthly reports to ensure compliance with relevant governmental regulations.
- Maintained inventory records to track stock
Education
LLB - Law
Ghana Institute of Management And Public Administration (GIMPA)
Accra 09.2019 - 05.2022
MPHIL - Risk Management And Insurance
University of Ghana
Accra, AA 09.2013 - 05.2015
Bachelor of Arts - Economics
Kwame Nkrumah University of Science And Technology (KNUST)
Accra, AA 08.2008 - 05.2012
Skills
Risk management
Market ResearchNegotiationNetworking strengthStrategic PlanningCross-functional communicationVerbal and written communicationRelationship building and managementStrong Interpersonal SkillsTeam working abilityIndependent and Well OrganizedPartner proposal development
Growth Strategies
Pipeline development
Timeline
General Manager
Lotus Detox and Wellness Center
01.2022 - 12.2023
Business Development Manager
Whale Group
01.2021 - 03.2021
LLB - Law
Ghana Institute of Management And Public Administration (GIMPA)
09.2019 - 05.2022
Business Development & School Engagement Manager
Lancaster University Ghana
07.2018 - 05.2020
Corporate Sales Service Officer
Africa Online Ghana
10.2017 - 07.2018
Business Development Executive
Devtraco Limited
02.2017 - 04.2017
Marketer & Underwriter
GLICO General Insurance
12.2015 - 05.2016
Executive Personal Assistant
Concept Research
10.2013 - 05.2014
MPHIL - Risk Management And Insurance
University of Ghana
09.2013 - 05.2015
National Service Person
Ministry of Foreign Affairs
10.2012 - 08.2013
Bachelor of Arts - Economics
Kwame Nkrumah University of Science And Technology (KNUST)
08.2008 - 05.2012