Mahawa Kamara

Lead consultant supporting numerous businesses to develop and scale their businesses through:

• Working with business leaders to understand their business acumen and enhance their value proposition.
• Product/service analysis, development, launch and growth
• Strategic market research to
• Creation of marketing plans and go-to-market strategies for successful branding and marketing
• Experience in developing practical and engaging customer journeys
• Strategic auditing of sales and marketing channels to minimize costs and enhance profit by 40%
• Pitched plans and investment strategies to potential partners to raise capital.
• Planned marketing initiatives and leveraged referral networks to promote business development.
• Streamlined sales processes by eliminating redundancy in there-entry of sales leads.
• Negotiated contracts and closed sales with new and existing clients.

Founder and Chief Soap Maker of The Soap Connoisseur, an ethically formed manufacturing company that creates expertly crafted soaps and beauty products for all skin types

• Product design, development, testing, analysis, launch and growth
• Strategic market research
• Establishing supplier relationship development and management
• Creation and enhancement of strategic product distribution and marketing channels to increase sales by 50%
• Branding and marketing expertise
• Strategic continuous business planning
• Executing marketing campaigns based from information gathered from customers
• Increased companies revenue from £1,000 to £10,000 through new market strategies