Maame De-Heer
Toronto
Summary
Creative Social Media Manager experienced in managing social media programs especially LinkedIn across consumer properties. Proactive and hardworking individual talented in program integration, strategic planning and social marketing evaluation. Computer proficient with superb skills in Canva and SEO tools.
Overview
3
3
years of professional experience
Work History
LinkedIn Page Manager
Konnekt World
03.2023 - Current
- Maintained company's LinkedIn presence by posting messages, answering posts, and monitoring responses increasing engagement analytics by 150%
- Developed relationships with influencers to grow reach of company and create wider visibility.
- Obtained, attributed and wrote compelling captions and other text for photos, video and other graphics for both print and online use.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
Content Social Media Manager
Chara Consults
06.2022 - 01.2023
- Developed and managed a weekly content calendars for each platform to establish timely and relevant posts.
- Created and implemented impactful strategies to increase company brand awareness and engagement by 120%
- Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
- Designed and implemented social media strategies to align with business goals.
Social Media Manager
Fante United
01.2021 - 06.2022
- Increased customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
Social Media Coordinator
Family Altar
10.2021 - 01.2022
- Created social media content with consistent content and tone.
- Wrote social media content to increase engagement with customers.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Interacted with fans and clients in effort to take advantage of positive posts and feedback to boost brand identification.
Education
Ph.D. - Public Health
Loma Linda University
California, United States Of AmericaMasters of Public Health - Public Health
University of Toronto
Toronto, Canada10.2020
Bachelor of Public Health - Public Health
Brock University
St. Catharines, Canada06.2016
Skills
- High-Skilled in LinkedIn Management
- Brand Promotion
- Conversion Strategy
- Digital Media
- Social Media Copywriting
- SEO Optimization
- Promotional Campaigns
- Content Development
- Photo and Video Editing
- Verbal Communication
Timeline
LinkedIn Page Manager
Konnekt World
03.2023 - Current
Content Social Media Manager
Chara Consults
06.2022 - 01.2023
Social Media Coordinator
Family Altar
10.2021 - 01.2022
Social Media Manager
Fante United
01.2021 - 06.2022
Ph.D. - Public Health
Loma Linda University
Masters of Public Health - Public Health
University of Toronto
Bachelor of Public Health - Public Health
Brock University
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