Kwasi Nkansah
Accra
Summary
A professional creative with experience in creating media for multiple platforms, including television, the web, social media, and live presentations. Excellent editing and creative skills. I am able to work remotely and on-site, with over 3 years’ of experience in filming, editing, and producing professional content.
Overview
4
4
years of professional experience
Work History
COMMUNICATIONS AND DIGITAL MEDIA CONSULTANT
KGL FOUNDATION
06.2023 - Current
- Identified social media trends and developments to influence PR strategies.
- Set individual goals for each month and worked hard to attain and exceed these milestones.
- Created and maintained new marketing campaigns, brand promotions, and product lines.
- Represented company and brand while responding to social media inquiries.
- Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement.
- Optimized website content and images to improve search engine rankings.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
CREATIVE DIRECTOR
EIGHT COMMUNICATIONS
03.2021 - Current
- Created creative briefs and timelines to manage creative process from concept to completion.
- Monitored industry trends to keep creative materials fresh and engaging.
- Designed innovative creative strategies to raise brand awareness and engagement for organization.
- Collaborated with senior management to develop and implement marketing initiatives.
- Developed artistic visual products while working within defined technical constraints.
Content Creator/Curator
NYONYO GH
02.2024 - 04.2024
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
- Applied current editing and photography tools to tell great stories.
- Implemented strategies and tactics to grow followers on social media channels.
- Crafted dynamic content marketing pieces for broad client base to drive consumer awareness of brands.
SOCIAL MEDIA CONSULTANT
KGL FOUNDATION
03.2023 - 06.2023
- Performed tasks and projects as assigned by director of marketing.
- Used various social media platforms for media and outreach.
- Created high-quality press releases, blogs, and newsletters.
- Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
- Created and executed targeted PR campaigns to raise awareness of the organization and its initiatives.
- Conducted media relations and responded to media requests for information.
- Monitored media coverage and produced detailed reports to analyze the impact of PR efforts.
- Supported business goals by developing public relations strategies and campaigns.
ASSISTANT COMMUNITY MANAGER
CHALE WOTE STREET ART FESTIVAL
08.2022 - 08.2022
- Increased customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Designed and implemented social media strategies to align with business goals.
- Managed content across multiple platforms for widest audience reach.
- Developed in-depth understanding of digital and mobile marketing practices and media.
- Promoted and marketed works through social media platforms.
- Used Adobe Premiere Pro to edit footage into correct order and add effects.
- Developed creative approaches to video production to create unique and engaging content.
Education
WASSCE CERTIFICATE -
POPE JOHN SHS
Eastern Region2021
Skills
- Adobe Premiere Pro CC (amateur)
- Creative Development
- Content Creation
- Creative/Marketing Strategy
- Social Media Management
- Social Media Platforms
- Competitive Analysis
- Product Promotion
- Photographic Editing
- Creative Marketing Expertise
Timeline
Content Creator/Curator
NYONYO GH
02.2024 - 04.2024
COMMUNICATIONS AND DIGITAL MEDIA CONSULTANT
KGL FOUNDATION
06.2023 - Current
SOCIAL MEDIA CONSULTANT
KGL FOUNDATION
03.2023 - 06.2023
ASSISTANT COMMUNITY MANAGER
CHALE WOTE STREET ART FESTIVAL
08.2022 - 08.2022
CREATIVE DIRECTOR
EIGHT COMMUNICATIONS
03.2021 - Current
WASSCE CERTIFICATE -
POPE JOHN SHS
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