JUDAH ENTSUA MENSAH
Takoradi
Summary
A Top-ranked sales manager with a six-year record of sales success seeking rise through the ranks to become the director of sales in a multinational organization in the nearest future. Recognized for contributions to record-setting sales figures, territory start-up/expansion and new channel development. Proven ability to lead sales teams in more cost effective path with high productivity. Offer an in-depth understanding of the sales cycle process and remain focused on customer satisfaction throughout all stages.
Results-driven professional in sales management, known for high productivity and efficient task completion. Skilled in strategic planning, customer relationship management, and team leadership. Excel in communication, negotiation, and problem-solving to achieve sales targets and business growth.
Overview
22
22
years of professional experience
Work History
Retail Sales Manager -Western & Central
MILLICOM GHANA LTD
11.2016 - Current
- Company Overview: Core business: Electronic airtime, Data, Voice and MFS
- Manages and provides leadership to strategic partners (dealers) and sub dealers and ensure a working relation congenial to the standards of Tigo
- Manage retail sales team of 40 with focus on Distribution channel and MFS agent management, voice and data sub acquisition as well as High value customer
- Gathers local market relevant information from the field regarding competitors and propose counter strategy
- Responsible for talent development and mapping
- Core business: Electronic airtime, Data, Voice and MFS
Channel Development manager Northern Sector
MILLICOM GHANA LTD
02.2016 - 10.2016
- Company Overview: Core business: Electronic airtime, Data, Voice and MFS
- Develops strategies to identify and acquire new non-traditional channel for business
- Manage and grow profitability of both newly acquired channel and existing ones
- Manages and provides leadership for strategic partners (dealers) to meet business objectives.
- Manage direct sales team with focus on Voice, MFS and Data sub acquisition as well as High value customer
- Partner with regional managers to develop go to market strategies for both direct and indirect sales team
- Partner with Regional Sales Manager’s to analyze Freelancers productivity and capacity throughout the territory to pinpoint gaps and provide appropriate training recommendations to Sales Trainers
- Core business: Electronic airtime, Data, Voice and MFS
- Grew monthly average electronic airtime sales (E-pin) in three months by 69% from 273930 to 463778
- Led in the conception and design of an acquisition product offer (Di Nkomo) that grew the regions revenue by 5%
- Grew voice and MFS monthly acquisition average by 100% (from 22000 to 48000 subs) within just three months.
Head of Digital Sales - Western and Central Regions
MILLICOM GHANA LTD
06.2015 - 01.2016
- Company Overview: Core Business: Data, Smart Devices, Voice, MFS and VAS
- Provides strategic direction for the digital sales team
- Responsible for recruitment and training of sales force
- Manages and provides leadership to strategic partners (dealers) and sub dealers and ensure a working relation congenial to the standards of Tigo
- Manages team performance towards the business objective
- Core Business: Data, Smart Devices, Voice, MFS and VAS
- Exceeded Data sub acquisition target by 104% (Target: 34506, Actual: 71422 subs) leading to 77% growth in monthly acquisition revenue (51641 to 91404 cedis).
- Tripled retail outlet productivity of 12 to 36 in three months
- Developed two agents into supervisory roles in three months
Head of Direct Sales - Western and Central Regions
MILLICOM GHANA LTD
06.2014 - 05.2015
- Company Overview: Core Business: Voice, MFS, VAS and devices
- Recruit, maintain, manage, and motivate the direct sales force
- Design, implementation and monitoring of sales strategy for the channel
- Monitor the performance and projection of the DSF in main KPI (e.g. Activations, Vas Configurations, Phone sales)
- Develop territory specific sales processes for the Direct Sales channel within the regions.
- Interface between sales team and the back office.
- Gathers local market relevant information from the field regarding competitors and propose counter strategy
- Supervises execution of Trade Marketing activities
- Core Business: Voice, MFS, VAS and devices
- Developed and supervised a go-to-market plan (Project Alpha) that grew mobile agent average month on month MFS commission by 50% from Ghs 22300 to 33347 and average monthly MFS revenue from Ghs 74333 to 111142 in two months
- Developed the performance of two supervisors from below top 10 position into top five in just two months my new role.
- Ghana operations nominee for the highest recognition awards in Millicom International dubbed Millicommander
Direct Sales Manager - Central Regions
MILLICOM GHANA LTD
06.2013 - 05.2014
- Company Overview: Core Business: Voice, MFs, and devices
- Recruit, maintain, manage, and motivate the direct sales force (Team Leaders, HVC agents, and Freelancers)
- Monitor the performance and projection of the DSF in line with business objective.
- Ensure Sales processes are in place in the Direct Sales channel within the region assigned.
- Interface between sales team and the back office.
- Gathers local market relevant information from the field regarding Tigo and its competitors
- Plan and execution of Trade Marketing activities.
- Ensure adequate trainings are provided by the TSST to the Direct Sales Force.
- Analyze agent productivity and capacity in the to identify gaps and provide appropriate training recommendations to Trainer.
- Core Business: Voice, MFs, and devices
- Attained 77% growth in average month on month voice Acquisitions from 17036 to 30234 within three months in the role as a new manager with half the required staff count.
- Adjudged the best employee of the month in just three month as the role
- Grew the regions revenue from 2.6 to 3.8 million
- Introduced a trade visibility material known as Judah box for the display of Sim cards which led in phenomenon growth in acquisition and airtime sales for both direct and indirect channels by 77% and now adopted by the industry as ideal way of displaying Sims in trade.
- Grew the regions revenue from 2.6 to 3.8 million by the end of Six month.
Direct Sales Supervisor - Takoradi
MILLICOM GHANA LTD
01.2011 - 05.2013
- Company Overview: Core Business: Voice, MFS and devices
- In charge of knew subscriber acquisition for both Voice, Tigo Cash and device sales
- Recruit, maintain, manage, and motivate the direct sales force (Team Leaders, HVC agents, and Freelancers)
- Monitor and improve performance of sales team towards the overall sales objective
- Leads and directs the entire operation of the direct sales force
- Identify skill and knowledge gap within sales team and design appropriate training for them
- Core Business: Voice, MFS and devices
- Contributed 9% of the total national voice acquisition brought by 29 supervisors
- Developed 6 team leaders into supervisors
- Developed 5 agents into Team leaders
- Ranked 2nd in the Sales supervisor ranking
- Ranking member of the top 25 sales staff in the entire sales team
Area Sales Supervisor – Takoradi
MILLICOM GHANA LTD
06.2010 - 12.2010
- Management of the distribution channel in Shama Ahanta East and Ahanta west district
- Responsible for the entire operation of the direct sales force
- Leads and supervise the work of partner (distributor) salesmen
- Identify skill and knowledge gap within sales team and design appropriate training for them
- Monitors and improves performance of sales team towards the overall sales objective
Retail Sales Supervisor – Takoradi
MILLICOM GHANA LTD
10.2009 - 05.2010
- Conduct market audit
- Gather market intelligent
- Supervise the work of indirect sales force
Administrator
Blessed Assurance Electricals
01.2004 - 10.2009
- Contracts documentation and management
- Inventory taking, re-ordering processes and purchasing
- Handling customer complaints
- Records and bookkeeping
- Sales administration
Education
Bsc. Administration - marketing option
Central University
HND - Building Technology
Takoradi Polytechnic
Engineering -
Ghana Secondary Technical School
Skills
- Sales team supervision
- Territory Management
- New Channel Development
- Relation Building
- Sales Training
- Good oral communication
- Good organising skills
- Good inter-personal relations
- Good public relation skills
- Eager to learn to improve in official responsibilities
- Good creative ability
Hobbies and Interests
- Reading
- Listening to gospel music
- Singing
- Watching motivational videos
Languages
- English
- Fante
- Twi
References
- Fred Asiedu Comey, Head of Territory, Millicom Gh Ltd, Kumasi, Ashanti Region, 0577553032
- John Kafui Frimpong Armah, Head of Vodafone cash, Vodafone Gh Ltd, Takoradi, Western Region, 0277551935
- Joris Dweben, Head of Territory, Millicom Gh Ltd, Kumasi, Ashanti Region, 0277552320
Personal Information
- Date of Birth: 07/20/82
- Gender: Male
- Nationality: Ghanaian
- Marital Status: Married
Languages
English
First Language
Twi
Beginner
A1
Timeline
Retail Sales Manager -Western & Central
MILLICOM GHANA LTD
11.2016 - Current
Channel Development manager Northern Sector
MILLICOM GHANA LTD
02.2016 - 10.2016
Head of Digital Sales - Western and Central Regions
MILLICOM GHANA LTD
06.2015 - 01.2016
Head of Direct Sales - Western and Central Regions
MILLICOM GHANA LTD
06.2014 - 05.2015
Direct Sales Manager - Central Regions
MILLICOM GHANA LTD
06.2013 - 05.2014
Direct Sales Supervisor - Takoradi
MILLICOM GHANA LTD
01.2011 - 05.2013
Area Sales Supervisor – Takoradi
MILLICOM GHANA LTD
06.2010 - 12.2010
Retail Sales Supervisor – Takoradi
MILLICOM GHANA LTD
10.2009 - 05.2010
Administrator
Blessed Assurance Electricals
01.2004 - 10.2009
Bsc. Administration - marketing option
Central University
HND - Building Technology
Takoradi Polytechnic
Engineering -
Ghana Secondary Technical School