Designed seasonal styles according to upcoming trends and popular color palettes.
Conducted market research to identify emerging trends, guiding the development of new collections accordingly.
Created unique and trendsetting garments, securing a loyal customer base and positive media coverage.
Developed and maintained relationships with suppliers, vendors and other industry professionals to stay informed about new developments and resources available.
Selected fabrics, patterns and trims to use in final designs and meet desired aesthetics and quality standards.
Optimized garment fit by collaborating with pattern makers during product development stages; ensuring consistent sizing across all collections.
Assisted photographers in styling photoshoots showcasing new collections effectively; increasing exposure through print and digital media.
Followed market trends and research to establish innovative product offerings for consumers.
Organized and participated in fashion shows, generating significant media attention and industry recognition.
Negotiated with vendors to reach ideal product distribution channels and pricing.
Clearly communicated design revisions to members of fashion design team.
Collaborated with marketing teams for successful campaign launches, resulting in increased sales.
Developed seasonal and brand style guides to promote organization.
Participated in trade shows to showcase garments and attract buyers.
Oversaw production fashion line from concept to completion.