Summary
Overview
Work history
Education
Skills
References
Accomplishments
Training
Timeline
Generic

ISAAC FIIFI SARSAH

Tema,Ghana

Summary

Experienced Branch Manager excelling in team leadership and operational improvements. Delivered significant customer satisfaction enhancements and streamlined processes to boost productivity. Achieved notable growth in branch performance through strategic planning and staff development. Results-driven professional with proactive approach to leadership and team development. Demonstrates strong organisational skills and exceptional communication abilities. Committed to driving operational success and enhancing customer satisfaction. Seasoned professional with focus on branch management. Ability to drive business growth and foster teamwork through strategic planning and problem-solving skills. Committed to achieving high customer satisfaction and meeting financial goals, capitalising on strong communication and leadership skills. Confident and proactive leader with exceptional organisational and interpersonal skills, capable of managing teams and operations seamlessly. Proven ability to drive sales and enhance customer satisfaction through strategic planning and team development. Committed to delivering outstanding results and fostering growth in branch management role.

Overview

27
27
years of professional experience

Work history

Branch Manager

First National Bank (FNB)
09.2024 - 09.2025
  • Lead daily branch operations to ensure efficiency and effectiveness in service delivery.
  • Develop and implement strategies to achieve branch sales goals and enhance customer retention.
  • Train, and mentor branch staff to create high-performing team focused on customer service and sales excellence.
  • Monitor key performance indicators (KPIs) to track branch performance and identify areas for improvement.
  • Ensure compliance with all regulatory requirements and internal policies, conducting regular audits and risk assessments.
  • Build and maintain strong relationships with customers, addressing their needs and concerns promptly.

Branch Manager

OmniBSIC Bank
01.2019 - 08.2024
  • Manage Branch Office in order to meet financial services needs of customers in assigned community market area.
  • Ensure sales growth to meet set targets of branch through effective selling of Bank products and services.
  • Makes certain that all office operations are performed in accordance with established Bank policies and procedures, either directly or through appropriate supervisor, e.g., office balancing, control of vault cash, etc. makes recommendations for changes/improvements as appropriate.
  • Implements strategies to achieve goals assigned to the office as established in the Bank’s overall strategic plan; assists in the development of the annual budget for the office and adheres to budget parameters.
  • Cooperates with, participates in, and supports adherence to all internal policies, procedures, and practices in support of risk management and overall safety and soundness and the Bank's compliance with all regulatory requirements.
  • Communicates with Zonal Manager, other office managers, and appropriate staff personnel in order to integrate goals and activities attends required meetings as assigned
  • Provides periodic reports to Zonal Manager and other groups as required throughout the Bank.

Branch Manager

Sahel Sahara Bank
01.2014 - 01.2019
  • Manage Branch Office in order to meet financial services needs of customers in assigned community market area.
  • Ensure sales growth to meet set targets of the branch through effective selling of Bank products and services.
  • Makes certain that all office operations are performed in accordance with established Bank policies and procedures, either directly or through appropriate supervisor, e.g., office balancing, control of vault cash, etc. makes recommendations for changes/improvements as appropriate.
  • Implements strategies to achieve goals assigned to branch as established in the Bank’s overall strategic plan; assists in the development of the annual budget of branch and adheres to budget parameters.
  • Cooperates with, participates in, and supports adherence to all internal policies, procedures, and practices in support of risk management and overall safety of branch.

Relationship Officer/ Public Relations

Sahel Sahara Bank
01.2012 - 01.2014
  • Market banks products and services to the public to enhance the growth of the bank.
  • Expands banks business to companies in the importations of bulk crude oil and Gas.
  • Mobilize investment funds and assist in deposit mobilization.
  • Develop and maintain strong working relationships with customers at key levels to optimize utilization of Bank’s products.
  • Collect customer request and prepare reports for management meetings
  • Public relations and Corporate affairs unit
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media
  • Coordinate all public relations activities
  • Direct social media team to engage audiences across traditional and new media
  • Leverage existing media relationships and cultivate new contacts within business and industry media
  • Manage media inquiries and interview requests
  • Monitor, analyze and communicate PR results on quarterly basis

Lecturer (Ag. HOD Business Administration)

Radford University College Legon –Accra
Accra
01.2010 - 01.2012
  • Setting up the Business Administration Department
  • Member internal quality assurance
  • Lectures in Marketing, Business Management, Organizational Behaviour and Economics
  • Evaluating the faculty within the department each semester
  • Effective teaching and research in assigned courses
  • Supervising research and project work of students
  • Coordinating and mentoring of new lecturers
  • Preparing modules and teaching syllabuses
  • Reviewing and approving all syllabuses and lecture notes within the department

Sales Executive (Team Leader)

TNT Express Accra
Accra
01.2009 - 01.2009
  • Perform all sales administration activities in order to maintain accurate information essential to sustain revenue and customer service.
  • Gather competitor and customer data through field sales activities in order to create awareness of local market trends and competitors activities.
  • Win and develop Ad-hoc, Small, Medium and Large customers within specific geographical territory in order to generate and meet revenue targets.
  • Keeping Ad -hoc, Small, Medium and Large customers within specific geographical territory through building lasting relationships and enhancing customer satisfaction.

Lecturer (Part Time)

Business & Professional Course Centre Tema
Tema
01.2006 - 01.2008
  • Organized, trained, lectured and prepared students for the Chartered Institute of Marketing UK external examination in the following courses:
  • Assessing The Marketing Environment: Provided the students with an understanding of the nature and scope of the internal and external marketing environment with broad consideration of the impact of international and global marketing
  • Marketing Communications: Provided the students with the skills and knowledge that enable marketers to manage marketing communications and brand support activities within organizations and also provided the student with an understanding of the concepts and practice of promotional activity at an operational level.
  • Marketing Management in Practice: Taught the students on how to work within teams, develop marketing plans and how to undertake marketing activities and projects.

Marketing Executive

Magnate Technology & Services Ltd Tema
Tema
01.2005 - 01.2007
  • Responsible for handling all marketing and sales activities of the company.
  • Designed innovative marketing strategy to develop sales in the organization.
  • Designed promotional strategies for all product lines of the company.
  • Researched on security systems for fixed and mobile assets to help the company know which security system would be beneficial and more protective for the Ghanaian market.
  • Idea development and creation to ensure that new product ideas were constantly developed. This led to the development of a tracking system for CEPS to track and monitor all transit tracks in the country.
  • Project management coordination to ensure that work projects were started and completed on schedule for client’s satisfaction.
  • Managed customer relations to make sure that customer needs were met and satisfied and also to address any customer/client problems/ enquiries.
  • Developed reporting systems to keep management informed on all marketing and sales activities.
  • Managed and supervised the marketing team that ensured an increase in sales and revenue of company products.
  • Preparation and management of marketing budget.

Teaching Assistant (National Service)

Aggrey Road Primary School Tema
Tema
11.2004 - 09.2005
  • Recording class activities and assignments of students.
  • Teaching the students in absence of tutors.

Marketing Executive (Trainee Attachment)

Bridal Trust International Paints Tema
Tema
01.2003 - 03.2003
  • Trained on stock taking and evaluation of the company’s range of paint products.
  • Customer and client relations officer by attending to customers/ clients to ensure that their needs and enquiries were met.

Promotional Team Member

Guinness Ghana Limited
01.1999 - 01.2000
  • Organized in shop promotions to promote the Guinness brand
  • Prospecting of clients for Guinness product in selected outlets.

Education

MBA - Marketing

Central University College Accra
01.2007 - 1 2008

Post Graduate Diploma - Marketing

Institute of Professional Studies
Legon
01.2002 - 1 2004

Diploma - Marketing

Institute of Management Studies
Accra
01.2000 - 1 2001

Senior Secondary School Certificate - Management

Tema Secondary School
01.1995 - 1 1997

Skills

Computer Literacy: Power Point, Microsoft Word, Excel,

  • Languages: English,, Akan
  • Motivating Teams: Inspiring and guiding staff to achieve branch goals and uphold high standards of service
  • Relationship Management: Building and nurturing strong relationships with both clients and employees
  • Financial Acumen: Solid understanding of banking products, services, and financial data
  • Regulatory Compliance: Thorough knowledge of industry laws, banking regulations, and compliance requirements
  • Business Development: Proactively seeking out and securing new business opportunities to expand client base

References

  • Eric, Abban, Divisional Head, 0535424747, OmniBSIC Bank
  • Samuel, Dantsil, Deputy Head HR, 0244910780, OmniBSIC Bank

Accomplishments

  • Nominee best marketing student in Ghana 2001 CIMG
  • Best Certificate student in Ghana 2001 CIMG

Training

  • Understanding Corporate Treasury & Marketing of Treasury Products (National Banking College)
  • Effective Branch Management (National Banking College)
  • E Banking Business Opportunities & Risk (National Banking College)
  • Branch Performance Risk Management for Retail Branch Managers (National Banking College)
  • Introduction to Credit Management (National Banking College)
  • Retail Banking Strategies (National Banking College)
  • Consultative Selling Skills (WestPoint Sales Academy)- April 2010
  • Negotiation Skills (WestPoint Sales Academy)- May 2010
  • Personal Organization and Planning (WestPoint Sales Academy)- May 2010

Timeline

Branch Manager

First National Bank (FNB)
09.2024 - 09.2025

Branch Manager

OmniBSIC Bank
01.2019 - 08.2024

Branch Manager

Sahel Sahara Bank
01.2014 - 01.2019

Relationship Officer/ Public Relations

Sahel Sahara Bank
01.2012 - 01.2014

Lecturer (Ag. HOD Business Administration)

Radford University College Legon –Accra
01.2010 - 01.2012

Sales Executive (Team Leader)

TNT Express Accra
01.2009 - 01.2009

MBA - Marketing

Central University College Accra
01.2007 - 1 2008

Lecturer (Part Time)

Business & Professional Course Centre Tema
01.2006 - 01.2008

Marketing Executive

Magnate Technology & Services Ltd Tema
01.2005 - 01.2007

Teaching Assistant (National Service)

Aggrey Road Primary School Tema
11.2004 - 09.2005

Marketing Executive (Trainee Attachment)

Bridal Trust International Paints Tema
01.2003 - 03.2003

Post Graduate Diploma - Marketing

Institute of Professional Studies
01.2002 - 1 2004

Diploma - Marketing

Institute of Management Studies
01.2000 - 1 2001

Promotional Team Member

Guinness Ghana Limited
01.1999 - 01.2000

Senior Secondary School Certificate - Management

Tema Secondary School
01.1995 - 1 1997

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ISAAC FIIFI SARSAH