Hadi Khoury
Summary
Dynamic marketing leader with a proven track record at Ashfoam North Industrial, enhancing brand visibility and revenue through innovative advertising campaigns and strategic CRM management. Skilled in mentoring teams and leveraging marketing analytics for data-driven decisions. Excelled in building client relationships and achieving targets, demonstrating exceptional organizational and analytical skills.
Overview
14
14
years of professional experience
Work History
Head of Marketing
Ashfoam North Industrial
02.2015 - Current
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Collaborated with sales teams to develop integrated promotional campaigns that increased overall revenue growth.
- Enhanced customer engagement with targeted social media strategies and content creation.
- Conducted comprehensive market research to identify emerging trends and capitalize on new opportunities.
- Analyzed competitive landscape, identifying potential threats and opportunities for strategic positioning in the marketplace.
- Mentored junior staff members, providing guidance in professional development and fostering a collaborative team environment within the department.
- Implemented data-driven decision-making processes to guide innovative marketing strategies.
Sales Marketer
Nesstra
03.2013 - 01.2015
- Improved customer satisfaction ratings through prompt resolution of concerns coupled with proactive outreach aimed at ensuring their continued loyalty.
- Collaborated with the marketing team to create effective promotional materials, driving brand awareness and lead generation.
- Analyzed market trends and competitor strategies, refining sales tactics for optimal performance.
- Created comprehensive sales training materials that enhanced team productivity by reinforcing best practices in closing deals efficiently.
- Cultivated strong and successful client relationships by being key point of contact for questions and concerns.
- Delivered polished and informative presentations to highlight products and close consistent sales.
- Exceeded quarterly sales targets consistently by focusing on strategic prospecting efforts and tailored pitches for each potential client.
Business Development Executive
International Edition
04.2011 - 01.2013
- Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
- Increased client base by identifying and pursuing new business opportunities through market research and networking.
- Established and maintained highly effective relationships with clients and industry partners to drive growth.
- Communicated directly with customers and partners to build strong business networks and relationships.
- Examined the cycle of purchase, sales and VAT.
Intern-
Societe General Bank
10.2010 - 12.2011
- Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
- Gained valuable experience working within a specific bank, applying learned concepts directly into relevant work situations.
- Sorted and organized files, spreadsheets, and reports.
- Gained hands-on experience in various software programs and increasing proficiency.
- Developed organizational skills through managing multiple tasks simultaneously while adhering to strict deadlines.
- Analyzed problems and worked with teams to develop solutions.
Education
Bachelor - International Business Management
AUL
Lebanon 09-2010
Skills
- Advertising campaigns
- CRM management
- Product marketing
- Marketing analytics
- Customer segmentation
Languages
Arabic
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
French
Intermediate (B1)
Timeline
Head of Marketing
Ashfoam North Industrial
02.2015 - Current
Sales Marketer
Nesstra
03.2013 - 01.2015
Business Development Executive
International Edition
04.2011 - 01.2013
Intern-
Societe General Bank
10.2010 - 12.2011
Bachelor - International Business Management
AUL
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