Godwin Sarfo
Accra,AA
Summary
A CUSTOMER SERVICE ORIENTED Area Sales Manager, with 5+ years of experience in management capacity and strong competitive sales drive, adaptability and perseverance. Well-honed listening skills and problem-solving attitude to uncover needs and overcome objections to close sales and achieve goals within multiple assigned territories, through a motivated and developed sales teams in results-driven and customer focused environment with positive attitude towards achievement.
Overview
12
12
years of professional experience
Work History
AREA SALES MANAGER(ASM) and MODERN TRADE CO-ORDINATOR
MOI FOODS GHANA LTD(MEWAH GROUP INT)
06.2022 - Current
- To develop sales programs that maximizes sales from the assigned area to the achievement of target set
- To overseeing and conducting market research to develop and implement sales initiatives to help boast the sales target set
- To provide training, motivation and development for sales associates(team) to ensure that sales targets are effectively managed and improved Meeting or exceeding targeted sales quotas in a productive standards Providing a consistent and motivated leadership and in setting out productivity standards
- At the modern trade, I negotiate and achieves recruitment of partnership with the modern retail partners to ensure the listing of my brands I establish and maintain a very good relationship with partners in order to appreciate their needs
- Gather feedback from customers, market and develops strategic action plan for further discussion with management for decision making
- I review products visibility, display and ensure maximum product exposure through regular visit
- Support the modern trade team with other tasks assigned them with logistical materials to improve and hit budgeted sales targets and for the general achievement of growth within the modern trade context.
AREA SALE MANAGER( Personal care)
IFFCO GHANA TRADING LTD
09.2019 - 05.2022
- Map up potential customers and generate leads for the organization
- Employ both human and appropriate sales tools for the achievement of sales target
- Motivate, encourage team members to avoid conflict for the achievement of sales target
- Maintaining and improving relationship among clients in order to improve client’s volume of sales
- Take and maintain necessary records for future reference and for organizational purposes
- Keeping up to date clients data ‘for the development of clients’ accounts for the general growth of the business.
Sales Operations
S.D.T.M. Ghana Limited (SACCI)
02.2017 - 09.2019
- To draw and adopt a sales coverage model that will aid in the territory planning process
- To collate and analyze all the necessary data for tactical planning to help the optimization of the sales process
- To identify viable clients for our various brands in the various regional market within Ghana
- To segment these viable clients across the various market and to motivate and support these distributors to ensure constant bulk purchase
- To professionally solicit competitor’s information to aid in price adjustment scheme strategies
- To manage these customers individual accounts to ensure prompt payment and eliminate debt oversight
- To make sure all distributors comply with our trade terms and conditions
- To Motivate and direct the sales officers (merchandisers) under my jurisdiction for the achievement of sales target
- And I constantly analyze the demand signal repository (DSR) to ensure whether or not the secondary distribution objectives set is going as planned.
Senior Sales Officer
Romani Distribution Company Ltd
02.2012 - 01.2017
- Responsible for market intelligence and price surveys within the assigned territories
- To ensure usage of merchandize tools to maximize sales for the achievement of targets
- Ensure timely and accurate presentation of sales reports
- Regularly visit customers for billing and collecting monies owed the company
- Pay in or deposit all funds collected in cash or in cheques into the company’s account
- Send pay- in slips via multimedia, to enables accounts department to speedily credit the customer’s account in view of allowing the passage of customer’s next requisition (orders) placed
- To evaluate potential customers credit worthiness and if qualified sign them on
INVENTORY OFFICER
TAJ INVESTMENT LTD (Ramani Distribution Company)
- 02.2012
- Keeping track of the various products and supplies in the warehouse Loading and unloading stocks according to the requisition available Regularly counting the stocks manually to ensure accuracy between warehouse and the computer system
- Ensuring the stocks are regularly organized in a systematic manner to allow smooth collection and passage To ensure that any discrepancies in the products to the inventory are reported Having fair idea of any equipment used in the warehouse and to ensure they are put to a good use
- Adhering to all the safety rules and regulations within both production and warehouse.
Education
Bachelor of Technology (BTECH) - Procurement and Supply Chain Management
Accra Technical University
11.2021
Higher National Diploma (HND) - Purchasing and Supply
Accra Technical University (Accra Polytechnic)
11.2019
Diploma In Business Studies (DBS) - Management Option
Accra Polytechnic
06.2015
West African Senior high School certificate examination (WASSCE) -
O'reilly Secondary School
06.2006
Skills
- Very good Communication skills
- Excellent interpersonal skills
- Good Customer Service skills
- Microsoft word and excel
- Forklift operation
- A defensive driving skills
- head of protocol(ICGC) Jesus temple BH
Accomplishments
- MOI (MEWAH GROUP INT): Igniting and increased the customer base from 40% developed to 90%.
- Increased sales volume from 55 metric tons within each territories to 130 metric tons respectively.
- Planned and executed the modern trade operations and achieving 30% listing in greater Accra within 2 month.
- IFFCO: Planned and helped developed Ivy beauty soap and within the first quarter of the year achieved 50% coverage and acceptance.
- SDTM: Planned and helped developed Maya multi purposes soap, one of the leading multipurpose soap brands in grater Accra, central, western and Ashanti regions of Ghana
- The signing up of seven (7) key distributors within three (3) months to make the Magico: brand of soap the third force in the Ghanaian market with a market share of 14% for S.D.T.M. GH Ltd.
- RAMANI: I was part of the team that made Cindy brands of Rice, Spaghetti and Mackerel the house hold choice between 2014 and 2016 for Romani Distribution Company Ltd.
Personal Information
- Date of Birth: 09/23/89
- Gender: Male
- Nationality: Ghanaian
- Marital Status: Married
- Religion: Christian
References
- Mr. Hemant Trivedi, Mrs. Bectors Food Specialist Ltd., West and Central Africa Manager, hemanttrivedi16@cloud.com, +233262926626
- Madam. Lydia Adu-Gyamfi, Accra Technical University, Lecturer, Procurement & Supply Chain department, ladu-gyamfi@atu.edu.gh, +233277625656
Hobbies and Interests
- Researching and acquiring new skills.
- Reading and making new friends.
- A fan of Football.
- Love to drive.
- Head of protocol at church
Timeline
AREA SALES MANAGER(ASM) and MODERN TRADE CO-ORDINATOR
MOI FOODS GHANA LTD(MEWAH GROUP INT)
06.2022 - Current
AREA SALE MANAGER( Personal care)
IFFCO GHANA TRADING LTD
09.2019 - 05.2022
Sales Operations
S.D.T.M. Ghana Limited (SACCI)
02.2017 - 09.2019
Senior Sales Officer
Romani Distribution Company Ltd
02.2012 - 01.2017
INVENTORY OFFICER
TAJ INVESTMENT LTD (Ramani Distribution Company)
- 02.2012
Bachelor of Technology (BTECH) - Procurement and Supply Chain Management
Accra Technical University
Higher National Diploma (HND) - Purchasing and Supply
Accra Technical University (Accra Polytechnic)
Diploma In Business Studies (DBS) - Management Option
Accra Polytechnic
West African Senior high School certificate examination (WASSCE) -
O'reilly Secondary School
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