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FRED ALORGBEY
PROFESSIONAL MARKETER
TEMA
Summary
Forward-thinking and results-driven marketing and sales leader with more than 10 years of experience in partnership development, account management, product/market development and channel building. Self-directed leader with talents in adapting to new dynamics, diversifying networks, product offerings and pricing strategies to drive growth with value-added solutions.
Overview
6
6
years of professional experience
8
8
years of post-secondary education
1
1
Certification
Work History
Regional Sales Manager
Izone Limited (Huawei Electronics)
Accra
05.2015 - 01.2017
- Recruited new Key Accounts to maintain and increase Market Share by 15% for Huawei products.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies and servicing accounts to strengthen business relationships.
- Finalized sales contracts with high-value customers.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Collaborated with senior executives to evaluate performance in regional area and develop strategies to increase sales of Huawei devices.
- Boosted market share by establishing sales and distribution channels, successfully launching new products and solidifying sales partnerships.
- Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
Field Marketer
Samsung Ghana
Accra
09.2012 - 05.2015
- Launched and developed Samsung brand and Mobile handset market in Volta Region.
- Developed brand's market in Eastern Region of Ghana and mostly achieved targets of about 80% to 95% with different key accounts.
- Establishing contact and developing relationships with Key Accounts dealers..
- Reported on market share, In-house-share, competition, branding and wholesales as well as retailing POS.
- Developed distribution, pricing, shelving and merchandising strategies based on consumer research.
- Initiated and provided in-store product knowledge sessions to educate store personnel (FSMs) and management.
- Used MCS system of Samsung to track sales data and stock statuses for over 20 key accounts.
- Teamed with advertising agencies and outside consultants to develop strategic marketing plans.
Marketing Personnel
Mawuel Business Services Limited
Accra
07.2012 - 09.2012
- Manage over 20 home owners.
- Prospecting for clients (house owners) and properties for viewing of customers interested in rentals. Selling of financial products to customers. Daily, weekly, monthly reporting on properties managed and sales.
- Carried out day-to-day duties accurately and efficiently.
- Learned new skills and applied to daily tasks to improve efficiency and productivity.
- Resolved problems, improved operations and provided exceptional service.
Subject Teacher
National Service Scheme
Accra
10.2011 - 07.2012
- National Service Scheme - Ashaiman, Accra, (ICT, English Language and Social Studies) Prepared lesson notes, mark exam scripts.
- Thought over 60 pupils in all three subject courses.
- Counsel and mentor pupils in assigned subject areas. Maintained classroom in clean, organized and safe manner for pupils.
- Engaged pupils in course material with hands-on group activities.
- Devised lesson plans to cover all relevant topic information per course requirements.
Sales Supervisor
BDs Godwin (Nestle Ghana Distributor)
Ho
05.2010 - 10.2010
- Accompany salesmen to field and monitored sales.
- Performed price surveys, conducted product audit, merchandising, in-call preparation on over 30 key account customers.
- Provided effective mentoring to 2 salesmen to help achieve individual sales goals.
- Worked jointly with team members to assist with closing sales, cross-selling and upselling of products.
- Submitted reports to senior management to aid in business decision-making and planning.
Education
MPhil - Global Leadership
University of Professional Studies, Accra
Accra, Ghana 07.2020 - 08.2022
Bachelor of Science - Marketing
University of Professional Studies, Accra
Accra, Ghana 09.2018 - 09.2020
MBA - Marketing Management
Assam Don Bosco University
Assam, India 08.2014 - 09.2016
Higher National Diploma - Marketing
Ho Technical University
Ho, Ghana 09.2008 - 01.2011
Skills
Sales trend analysisundefined
Affiliations
- Chartered Institute of Marketing, UK - (CIM - UK )- Studying Member
Software
IBM SPSS V26
Certification
Digital Marketing, Udemy - Sept, 2022
Interests
Digital Marketing
Automobile Programming
Travelling
Cooking
Reading, Swimming, Cooking
I love to read wide on any topic seeking knowledge across subjects, to understand how things work around different fields. This has affording me the experience of knowing just about any subject matter from psychology which is a whole part of marketing to health, automobiles, technologies and economics.
At leisure, I would often take up some swimming to relax and also rejuvenate while the interest of cooking has been an influence from how i was raised not feeding from outside and has to always fix meals no matter how. Though my experiences have altered the nurturing, the hobby of cooking has remained with me cooking and baking just everything possible.
Timeline
Digital Marketing, Udemy - Sept, 2022
09-2022
MPhil - Global Leadership
University of Professional Studies, Accra
07.2020 - 08.2022
Bachelor of Science - Marketing
University of Professional Studies, Accra
09.2018 - 09.2020
Regional Sales Manager
Izone Limited (Huawei Electronics)
05.2015 - 01.2017
MBA - Marketing Management
Assam Don Bosco University
08.2014 - 09.2016
Field Marketer
Samsung Ghana
09.2012 - 05.2015
Marketing Personnel
Mawuel Business Services Limited
07.2012 - 09.2012
Subject Teacher
National Service Scheme
10.2011 - 07.2012
Sales Supervisor
BDs Godwin (Nestle Ghana Distributor)
05.2010 - 10.2010
Higher National Diploma - Marketing
Ho Technical University
09.2008 - 01.2011
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