Enock Baffoe
Kumasi,Ghana
Summary
Accomplished journalist with strong newsgathering, reporting, and writing skills. Persistent and persuasive in sourcing information to break stories. Committed to factual accuracy and high-quality, compliant news coverage. Brings a strategic marketing background to storytelling and audience engagement in aid of selling the brand.
Overview
11
11
years of post-secondary education
15
15
years of professional experience
Work history
Broadcast journalist
Media General Limited (Akoma fm)
KUMASI, Ghana
2019.10 - Current
- Connected with key public figures in business and politics to enrich stories with unique details and insights.
- Partnered with production staff on final proofing to facilitate smooth and timely printing.
- Utilised social media platforms to increase viewer interaction and engagement.
- Researched topics extensively before reporting, ensuring factual accuracy in all broadcasts.
- Maintained strong relationships with sources, securing valuable information for stories.
- Researched issues and checked facts, maintaining a high standard of journalistic integrity.
- Verified grammar and quality of completed works against editorial standards and made adjustments.
- Fact-checked all information before broadcasting, minimising inaccuracies or errors in reports.
- Crafted engaging headlines, resulting in higher click-through rates on digital platforms.
- Created compelling content to engage viewers and boost station ratings.
- Implemented constructive feedback from editorial reviews into future work practices, promoting continuous improvement in journalism standards.
- Managed live broadcasts under tight deadlines whilst maintaining high journalistic standards.
- Enhanced brand reputation with consistent delivery of accurate, timely news reports.
- Followed through on beat sources, contacts and leads to gather information for stories.
News Producer / Reporter
Media General Limited(Akoma Fm ,TV3,Onua Tv,etc)
Kumasi, Ghana
2019.10 - Current
Head of News Production
Freedom Fm 87.9
Kumasi, Ghana
2014.10 - 2016.04
- Carried out day-to-day duties accurately and efficiently.
- Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
- Successfully delivered on tasks within tight deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
Marketing executive
JTN Micro-Finance
KUMASI, Ghana
2013.06 - 2014.03
- Utilised data analytics tools to monitor campaign performance and make necessary adjustments for maximising effectiveness.
- Maintained consistent brand messaging across multiple channels, ensuring uniformity in communication and visual style.
- Optimised SEO practices for improved online presence.
- Developed comprehensive marketing strategies to enhance brand visibility.
Head Teacher
Bible Research Intternational
Bremang,Kumasi , Ghana
2012.01 - 2013.01
- Established high expectations for staff, fostering a professional teaching environment.
- Managed school budget efficiently, ensuring optimal use of resources.
- Organised teacher training workshops to improve teaching methodologies.
- Collaborated with local community organisations for student enrichment programmes.
Head Teacher
Dr Kwart's International School
Ankaase,Kumasi , Ghana
2011.01 - 2012.01
- Implemented new curriculum guidelines for better academic performance.
- Reviewed and updated school policies to maintain compliance with education regulations.
- Achieved higher student satisfaction with the introduction of extracurricular activities.
- Coordinated successful school events, enhancing student engagement and participation.
Education
BECE -
Kintampo Presbyterian Junior High School
Kintampo, Bono East (Ghana) 2005.09 - 2007.04
WASSCE -
Akumfi Ameyaw Senior High School
Aworowa,Bono East (Ghana) 2007.09 - 2011.06
Diploma - Broadcast Journalism,Media Law And Ethics
STAR MEDIA ACADEMY COLLEGE
Kumasi, Ashanti Region 2013.01 - 2014.04
Diploma of Higher Education - Mass Communication And Journalism
Kumasi Technical University
Kumasi, Ashanti Region 2019.09 - 2022.04
Bachelor of Science - Business Administration (Marketing)Option
Ghana Baptist University College
Kumasi, Ashanti Region 2023.09 - 2025.06
Skills
Live reporting experience
On-air reporting
Television journalism specialty
Radio journalism specialty
Multimedia journalism
Digital storytelling
Audio recording and editing
Video editing
Content creation
Editorial writing
News writing
SEO understanding
CMS proficiency
Online content creation
Online content strategy
Social media proficiency
Fact-checking
Interview coordination
Subject interviewing
Researching
Story development
Data-driven reporting
Editing
Deadline management
News analysis
Google Analytics
Editorial mindset
Interviewing
Adobe suite expertise
News analysis
Languages
English
Fluent
Akan (Twi)
Fluent
French
Beginner
Affiliations
- Football,Reading Books,Research,Music Listening,Storing telling
Additional Achievements
Member of the Ghana Journalists Association,GJA
Member of the International Standard Journalist Association Ghana (ISJA).
NAFTI AND DW TV Training On Fact-Checking.
I have also attended many media capacity building workshops organized by local and internation institution for fair reportage.
Timeline
Bachelor of Science - Business Administration (Marketing)Option
Ghana Baptist University College
2023.09 - 2025.06
Broadcast journalist
Media General Limited (Akoma fm)
2019.10 - Current
News Producer / Reporter
Media General Limited(Akoma Fm ,TV3,Onua Tv,etc)
2019.10 - Current
Diploma of Higher Education - Mass Communication And Journalism
Kumasi Technical University
2019.09 - 2022.04
Head of News Production
Freedom Fm 87.9
2014.10 - 2016.04
Marketing executive
JTN Micro-Finance
2013.06 - 2014.03
Diploma - Broadcast Journalism,Media Law And Ethics
STAR MEDIA ACADEMY COLLEGE
2013.01 - 2014.04
Head Teacher
Bible Research Intternational
2012.01 - 2013.01
Head Teacher
Dr Kwart's International School
2011.01 - 2012.01
WASSCE -
Akumfi Ameyaw Senior High School
2007.09 - 2011.06
BECE -
Kintampo Presbyterian Junior High School
2005.09 - 2007.04