EMMANUEL BAISIE
ACCRA
Summary
High-energy sales merchandiser offering nine(9) years of retail sales experience specializing in aerosols and
Consumable products. Stay current on market trends and customer buying habits to drive consistent sales. Excellent interpersonal communication and conflict resolution skills.
Overview
1
1
Language
13
13
years of professional experience
Work History
SALES MERCHANDISER
WILMAR AFRICA LIMITED
ACCRA
05.2018 - Current
- Arranged items in favorable positions and areas of store to attract customers and optimize sales.
- Followed prepared sketches and planograms to arrange consistent shelves, racks and bins across various locations.
- Organized engaging front-facing displays to capture customer interest and drive revenue growth.
- Assisted in gathering and moving materials and equipment for assigned displays.
- Configured and arranged up-to-date advertising and marketing displays, creatively placed merchandise on counters or tables to promote visibility and sales.
- Printed labels and tags for for-sale merchandise.
- Scanned shelves and product cases for expired stock to discard outdated items.
- Displayed appropriate signage for products and sales promotions.
- Monitored stock to maintain sufficient quantity of featured product.
- Communicated and coordinated planogram execution with store management.
- Managed $[Amount] budget for products, apparel and accessories for [Type] department store chain.
- Negotiated pricing for apparel and accessories from vendors to secure optimal pricing and keep costs low.
- Communicated closely with stakeholders, including vendors and merchants, helping to secure well-timed [Type] deliveries.
- Negotiated prices, discount terms and transportation arrangements with suppliers.
- Assisted with staff development by implementing effective, hands-on training programs for new employees, maximizing performance and engagement from day one.
- Obtained information about customer needs and preferences by conferring with sales or purchasing personnel.
- Analyzed buying trends at each store location to identify appropriate mix of inventory items for top-tier sales.
- Sourced new vendors and suppliers to boost product offerings and increase profit margins at each store location.
- Examined, selected and purchased merchandise consistent with specification requirements.
- Made [Number] annual buying trips to preview new items and make purchases.
DISTRIBUTOR SALES REPRESENTATIVE
UNILEVER GHANA
ACCRA
07.2013 - 03.2017
- Reached out to customer leads through cold calling and established positive business and customer relationships.
- Coordinated sales efforts with team members and other departments.
- Delivered expert support and counsel to independent promotional product distributors focused on boosting sales and gross profits.
- Identified potential markets and consumers and followed leads to market [Product or Service].
- Created financial forecasts and developed reports and documents on required works in process.
- Planned, implemented and managed marketing and sales duties.
- Forecasted sales for different accounts and managed inventory to ensure sufficient products at each site.
- Made recommendations to customers to promote brand effectiveness and product benefits.
- Assisted customers during selection process and helped choose perfect products to meet individual needs.
- Addressed marketing needs of customers by creating and designing ads that promoted goods and services of advertisers.
- Answered customers' questions and addressed problems and complaints in person and via phone.
- Presented professional appearance and assisted with product placement and visual merchandising tasks.
- Analyzed sales performance and service feedback to drive organizational and operational changes resulting in greater profitability.
- Surpassed annual quota by [Number]%.
- Implemented professional sales presentations to creatively communicate product quality and market comparisons.
- Executed updated marketing plans to increase branding exposure, customer traffic and sales.
- Planned and followed through with inventory management for each store.
- Actualized strategies to continuously improve customer service, company or brand visibility and [Product or Service] provided.
- Assessed sales statistics to improve strategy and meet quotas.
Education
High School Diploma -
OGUAA SENIOR HIGH TECHNICAL
CAPE COAST , GHANA 05.2013
Skills
- Friendly and Outgoing
- Product Development Collaboration
- Discount Terms Negotiations
- Wholesale Merchandise Buying
- Sales Techniques
- Cost Analysis
- Floor Set Design
- Price Negotiations
- Complex Problem Solving
- Invoice Payment Authorization
- Display Resetting
- Fluent in [Language]
- Marketing Techniques
- Product Quality Determination
- Retail Merchandise Buying
- Supplier Communication
- Critical Thinking
Languages
English
Proficient
C2
Timeline
SALES MERCHANDISER
WILMAR AFRICA LIMITED
05.2018 - Current
DISTRIBUTOR SALES REPRESENTATIVE
UNILEVER GHANA
07.2013 - 03.2017
High School Diploma -
OGUAA SENIOR HIGH TECHNICAL