Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals
Overview
1
1
Certification
Work History
TRANSSNET Music (BOOMPLAY GHANA)
Increased Brand awareness while overseeing the various arms and departments of the company
Developed talents, trends, building brand relationship with brand partners and industry stakeholders
Creating and implementing marketing and content acquisition strategies
Overseeing and growing user acquisition and maintenance of mobile application
Help in Developing New businesses and Improving the general user interface of the app
Developed the fanbase interactions to improve general streaming culture
Increased Ad-sales revenue by exceeding quarterly targets with the Business development team.
TRANSSNET Music (Boomplay Ghana)
Strategically driving the acquisition process of audio and visual catalogue
Liaising with country manager to develop an accurate insight into artistes
Developing artist trends while building artiste-brand relationship
Led the team in the Acquiring of Top Ghanaian content
Aggressively coordinating advertising, marketing, and PR-related processes.
Ghana Oil Palm Development Company
Planned and implemented public relations activities while liaising with partners and community stakeholders
Diligently recorded and preserved value documents of the company
Promoted effective community relations with the department and partners
Drafted press briefing and represented the company at corporate gatherings.
Strategically reported on trending showbiz news in Ghana for the show PluggedIn
Wrote press releases highlighting new song and Talents from Ghana
Curated playlists and interviews and plugged new Ghanaian music on the show.
1Family Radio
Designed radio program and interviewed artistes on the LytsUPradio show
Developed and coordinated successful on-air and off-air marketing of show.
Education
Skills
Budgeting
Communication
Copywriting
Digital Marketing
Market Research
Brand Positioning
Artiste Management
Artiste & Repertoire
Microsoft Office Suite
Certification
.VTJD #VTJOFTT 'PVOEBUJPO NBZ $BSFFS #VJMEJOH JO .VTJD +BO $PQZSJHIU -BX JO .VTJD #VTJOFTT "QS $SFBUJWJUZ &OUSFQSFOFVSTIJQ
Accomplishments
Recording Academy Member
Women 30 Under 30 in Music in Ghana (2021) - Ghana
Pop Kulter Documentary (Berlin) Adikoro (Feature) May 2021
Women in Music - Ghana
Top 50 women in Music Africa (2022) - 3music News
Artistandrepertoire
Supreme Rights Ghana Ltd (Worlasi), 08/2015, 01/2017
Harmony Records (BigBen), 01/2017, 08/2018
TTD Media group (M.anifest), 06/2019, 12/2020
EasternChild / Lyza PR (BRYAN THE MENSAH), 08/2017, Present
Responsibilitiesandachievements
Scouting new artistes through diverse means and assisting them craft their projects while growing the overall online streams and social media presence
Developing concept sheet, coordinating, and implementation of video shoots, single, and album releases.
Drafting contracts, running promotional strategies, as well as distributing artist and music onto online platforms.
Projectsandforums
Kumasi, Ghana, June 2013
Eastern Region, Ghana, May 2008
CBlackstar International Film Festival, Panelist (Music in Africa Conference). November 2019
Robert Smith Law Firm forum, Panelist/ Selection Panelist for Emerging Music Professional Dec21Jan22
British Council: Culture Forward, Creative Ent. Support Program, Panelist for Guide Radio. June 2022
Who Is She Seminar, Panelist: The Showbiz Conference. August 2022
Digital Era & Showbiz
Professionalcontributions
Digital Music Commerce and Exchange Limited - Advise on I.P investments within my region backed with data and assisting in I.P valuation.
Personal Information
Title: Bachelor of Fine Arts: Visual Arts - Kwame Nkrumah University of Science and Technology, West Africa Senior Secondary Certificate Examination: Visual Arts - Ghana Senior High School