Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Personal Information
Accomplishments
Timeline
Generic
EDWIN BUTLER

EDWIN BUTLER

ACCRA

Summary

Performance-oriented sales and marketing maven offering an exceptional record of achievement over a 10-years career. Tenacious manager with a strategic and analytical approach to solving problems, bringing in customers, and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Branch Manager

Old Mutual Life Insurance
Accra
04.2024 - Current
  • Analyzed sales and distribution performance data to identify growth opportunities and performance gaps.
  • Conducted weekly and monthly sales performance reviews, identifying variances and driving early corrective actions.
  • Collaborated with Finance on budgeting, forecasting, and sales target setting.
  • Implemented data-driven strategies to improve branch sales performance and customer acquisition.
  • Monitored commission calculations and payouts to ensure accuracy, transparency, and compliance.
  • Coordinated cross-functional teams to optimize operational efficiency and sales force productivity.
  • Delivered detailed performance reports and insights to senior management to inform business decisions.

Sales Manager

miLife Insurance Company Ltd
Accra
09.2017 - 03.2024
  • Oversaw sales performance across multiple distribution channels and partners.
  • Developed and tracked KPIs to monitor sales productivity, customer retention, and revenue growth.
  • Led performance improvement initiatives through data analysis and continuous monitoring.
  • Worked closely with franchise and independent partners to align on sales objectives, and ensure target achievement.
  • Conducted in-depth sales forecasting and financial planning in collaboration with senior leadership.
  • Ensured commission governance and timely payments aligned with sales performance targets.
  • Presented business cases and performance dashboards to guide strategic decisions.

Sales and Retail Business Executive

miLife Insurance Company Ltd
Accra
12.2014 - 08.2017
  • Proved successful working within tight deadlines and a fast-paced atmosphere
  • Performed duties by applicable standards, policies, and regulatory guidelines to promote a safe working environment
  • Offered friendly and efficient service to customers, and handled challenging situations with ease
  • Actively listened to customers, handled concerns quickly, and escalated major issues to the supervisor
  • Improved operations through consistent hard work and dedication
  • Developed and implemented performance improvement strategies and plans to promote continuous improvement
  • Used Microsoft Word and other software tools to create documents and other communications
  • Exceeded goals through effective task prioritization and great work ethic
  • Carried out day-to-day duties accurately and efficiently

Graduate Teacher

Akatsi Secondary Technical School
Akatsi
09.2013 - 08.2014
  • Assessed and looked after 200 students by working closely with staff and efficiently planning and coordinating work
  • Reached students of all skill levels through the use of different technologies and teaching approaches
  • Enhance student development by teaching behavioral, social, and lifelong learning skills in addition to academic subjects
  • Adapted teaching methods and lesson plans to changing student needs to increase classroom participation by 50%

Marketing Executive

Magnate Unit Limited
Kumasi
09.2012 - 08.2013
  • Implemented successful marketing and promotional strategies worth over 100000 in yearly revenue
  • Planned and executed events and marketing programs, producing 70% of the goal of qualified leads
  • Coordinated appointments and meetings for the marketing director

Education

Post Graduate Diploma -

CIM - UK
12.2021

Master of Business Administration - Corporate Governance

University of Professional Studies
Accra
06.2018

Bachelor of Science - Natural Resources Management

Kwame Nkrumah University of Science and Technology
Kumasi
06.2013

WASSCE -

T.I Ahmadiyya Secondary School
Kumasi
01.2008

Skills

  • Staff Training and Development
  • Relationship Building
  • Market Trend Analysis
  • Sales & Marketing Statistics Analysis
  • Retail Marketing
  • Presentations and Public Speaking
  • Marketing campaign management
  • Social Media Platforms
  • Go-to-market strategy development

Affiliations

Chartered Institute of Marketing - UK (CIM-UK), Associate Member

Certification

  • Post Graduate Diploma in Marketing, CIM -UK, 12/01/21
  • Google Data Analytics Professional Course, Coursera, 2022

Personal Information

  • Nationality: Ghanaian
  • Marital Status: Single

Accomplishments

1st Runner Up - Top Sales Agent ( Accra ) 2016

6th Position - Top sales Agent ( National ) 2016

Best Sales manager average Premium 2022

Timeline

Branch Manager

Old Mutual Life Insurance
04.2024 - Current

Sales Manager

miLife Insurance Company Ltd
09.2017 - 03.2024

Sales and Retail Business Executive

miLife Insurance Company Ltd
12.2014 - 08.2017

Graduate Teacher

Akatsi Secondary Technical School
09.2013 - 08.2014

Marketing Executive

Magnate Unit Limited
09.2012 - 08.2013

Post Graduate Diploma -

CIM - UK

Master of Business Administration - Corporate Governance

University of Professional Studies

Bachelor of Science - Natural Resources Management

Kwame Nkrumah University of Science and Technology

WASSCE -

T.I Ahmadiyya Secondary School

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