David Ofosuhene

David Ofosuhene is a renowned media strategist and planning professional , boasting an illustrious career spanning over 14 years, during which he helped grow brands through media strategy and planning.

His journey is one of a remarkable transformation—originally commencing his career as a media executive and going through the ranks to become one of the top media strategists within the market. He has a proven track record of success in crafting effective media strategies for blue-chip brands in

industries such as FMCG, Beverage, Banking, Technology Telecommunications, downstream Oil and Textiles. Prior to joining OMD, David worked at PHD as an Associate Strategy Director, where he led strategy for AirtelTigo (formerly Tigo) and MTN. He also spent four years at Carat Ghana as a Digital Media Specialist, where he developed media strategies for multinational clients owned by advertising giants, DentsuAegis. David's exceptional skills have been recognized by the Daily Graphic (A Ghanaian national newspaper) , which described him as the most efficient digital media strategist in the Ghanaian market in 2014. As an Account Director and Digital & Account Manager for Wavelength Marketing Services and TeleMediaCommunications respectively, David has demonstrated his ability to successfully manage client relationships and deliver results.

In the last 6 years, David has helped OMD clients achieve their marketing goals through his novel approach to crafting world class media strategy solutions both locally and regionally; that has delivered outstanding results, helping OMD to grow in the process as well through winning more businesses.

• Met with clients to present proposals and strategies, using customer feedback to improve campaigns.
• Spearheaded integration of corporate digital marketing strategies and plans to achieve high awareness and interactivity for brands on digital platforms.
• Received a congratulatory mail from my company when I successfully managed Coca-Cola Shake Up Your Senses YouTube campaign video to achieve over 300,000 views within only one and a half months of upload on YouTube Ghana targeted site.
• Planned and bought media for brands like Coca-Cola, P&G, Nokia, Johns Hopkins, Total Petroleum, Vlisco, HFC Bank, SAB Miller, SCJ, Tigo, MTN, uniBank, Star Assurance, uniCredit, Millicom Group among others.
• Was a key member of the team who pitched and won the Tigo Ghana account for Aegis Media in 2012.

True, True, Wide experience with the use of tools e.g. Media star, Geo-poll, Tableau, SPSS etc., A training facilitated by the Songhai Group March, 2016

Date of Birth: 04/03/85

• 03/01/17, Master of Business Execution (MBAX), Facilitated by the Songhai Group
• 02/01/12, Media Star Software for Media planning & Reporting Training, Facilitated by Carat Media Perspectives, Nigeria
• 01/01/11, Integrated Communication Planning (ICP) Training, Facilitated by Carat South Africa
• 01/01/10, Google Adwords (Google Platform) training, Facilitated by Google Ghana

Master of Business Execution by Songhai Business School