Junior Copywriter
Telemedia Communications Ltd.
02.2021 - 04.2022
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Formatted copy to align with project-specific guidelines.
- Developed short and long-term media outreach strategies in collaboration with cross-functional teams.
- Improved click conversion rates with strategic creation of online advertisements.
- Wrote social media outreach posts on both informational and promotional topics.
- Conducted research to identify audience demographics, incorporating collected data into future copy.
- Conducted thorough research to support persuasive claims in ad copy, improving campaign performance.
- Collaborated with the creative team to develop visually appealing and effective ad campaigns.
- Consistently met or exceeded client expectations by delivering high-quality copywriting services within budget constraints.
- Gained expertise in client-specific tone of voice guidelines, consistently delivering on-brand copy across all projects.
- Managed multiple projects simultaneously while adhering to strict deadlines, maintaining high-quality work standards.