Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Languages
Timeline
Work Availability
Publications, Conferences & Notable Presentations
Hobbies
Community Service & Volunteer Work
Publications, Conferences & Notable Presentations
Hobbies
Generic
Clarkson  Duku-Acheampong

Clarkson Duku-Acheampong

Accra

Summary

Dynamic and assertive leader with expertise in digital marketing, content creation, copywriting and social media management, demonstrated through impactful work as a Social Media Manager for a beverage and cocktail company and an award-winning mental health blog.

Possess a proven ability to grow a 3000+ follower base by leveraging social media marketing, content creation and creative writing skills.

Adept at managing time effectively and making informed decisions.

Eager to further enhance skills while contributing to innovation and exceptional client service.

Overview

6
6
years of professional experience
1
1
Certificate

Work History

Freelance Model & Content Creator

Luvelle
11.2023 - Current
  • Maintained high levels of professionalism in over seventeen (17) shoots.
  • Adapted quickly to changing environments for continued professionalism under pressure.
  • Remained focused, motivated and professional throughout long shoots and events.
  • Secured repeat bookings through outstanding professionalism and versatility.
  • Promoted products and services by posing for commercials, live shows, and photo shoots.
  • Collaborated effectively with fellow models, photographers, stylists, and makeup artists to create cohesive and successful projects.

Mental Health Blogger & Social Media Manager

Self Employed
01.2019 - Current
  • Written over ninety-two (92) articles around the topic of mental health, productivity and self-development.
  • Proofread, edited, and revised content as needed to maintain accuracy and high quality standards.
  • Optimized blog posts for SEO, resulting in higher search engine rankings and increased organic traffic.
  • Built loyal readership through consistent engagement with readers via comments, emails, and social media platforms.
  • Attracted new followers with strategic social media marketing efforts.
  • Updated older blog posts to refresh content, maintain relevance, and improve search engine performance over time.
  • Researched creative topics to write, edit and create layouts for new articles and features.

Social Media Manager & Content Creator

1957 Palmspirit
11.2022 - 06.2024
  • Managed approximately thirty (30) incoming calls and emails per day from customers.
  • Enhanced brand awareness by creating engaging and shareable social media content.
  • Managed content across multiple platforms for widest audience reach.
  • Increased audience engagement through the development of tailored content for each platform.
  • Scheduled regular postings using social media management tools, ensuring a steady stream of fresh content for followers' consumption.
  • Managed social media accounts, ensuring timely responses to comments and messages from the community.
  • Developed an effective social media strategy, resulting in consistent growth in followers and engagement rates.

Stringer

9 Around the World Magazine
05.2021 - 07.2023
  • As the Ghanaian correspondent, developed strong writing skills through consistent practice in crafting concise yet informative articles on various subjects.
  • Produced over five (5) articles per month on social issues in the country.
  • Provided timely reporting for various media platforms by maintaining strong relationships with sources and conducting thorough research.
  • Covered a wide range of topics including politics, crime, health, education, and lifestyle through dedicated research efforts.

Education

Bachelor of Science - Bachelor of Medicine And Bachelor of Surgery

University of Ghana, Legon
Legon, Accra
07.2026

Bachelor of Science - Medical Sciences

University of Ghana, Legon
Legon, Accra
01-2024

WASSCE Certificate - General Science

Presbyterian Boys' Secondary School, Legon
Legon, Accra
09.2020

Basic Education Certificate Examination (BECE) -

The Morning Star School Limited
Cantoments, Accra
07.2017

Skills

  • Digital marketing expert
  • Social media management
  • Content creation & content strategy
  • Brand representation
  • Video editing
  • Graphic design; Canva
  • SEO knowledge
  • Copywriting
  • Editing proficiency
  • Pitching
  • Public speaking skills
  • Confidence & assertiveness

Accomplishments

TEDx Speaker Honor

TEDxKNUST

  • Delivered a TEDx talk in recognition of my advocacy in mental health, fulfilling a long-time aspiration. Following the event, received an honorary award and a letter of appreciation, reaffirming my commitment to mental health advocacy.


Blogger of the Year Award

Federation of Ghana Medical Students' Association (FGMSA)

  • Was honored to receive the Blogger of the Year award from the FGMSA, a recognition that humbles me.


Nomination for the Best Physical and Mental Health Advocate

Humanitarian Awards Global

  • Was thrilled to receive my nomination in 2023, marking a moment of immense pride and recognition for my efforts towards mental health advocacy.

Certification

  • Strategic Content Marketing: (Attract, Engage and Retain) License - 6h 48m


  • Certified Social media manager, LinkedIn - 1h 44m


  • Social Media Marketing: (Strategy and Optimization) Training - 4h 22m


  • Marketing: Copywriting for Social Media - 1h 27m


  • Copywriting: Words make all the difference, LinkedIn learning - 3h 57m


  • Digital Marketing Foundations, Udemy Courses - 2h 35m


  • Meta Certified Digital Marketing Associate, LinkedIn learning - 1h 38m


  • Advance as a Digital Marketing Specialist, LinkedIn learning - 4h 32m

Languages

English
Bilingual or Proficient (C2)
French
Intermediate (B1)

Timeline

Freelance Model & Content Creator

Luvelle
11.2023 - Current

Social Media Manager & Content Creator

1957 Palmspirit
11.2022 - 06.2024

Stringer

9 Around the World Magazine
05.2021 - 07.2023

Mental Health Blogger & Social Media Manager

Self Employed
01.2019 - Current

Bachelor of Science - Bachelor of Medicine And Bachelor of Surgery

University of Ghana, Legon

Bachelor of Science - Medical Sciences

University of Ghana, Legon

WASSCE Certificate - General Science

Presbyterian Boys' Secondary School, Legon

Basic Education Certificate Examination (BECE) -

The Morning Star School Limited

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Publications, Conferences & Notable Presentations

Duku-Acheampong Clarkson. "A Brave New Mind: Embracing Anxiety As The Gateway to Resilience." (PowerPoint presentation, Maiden Edition of the TEDxKNUST, Kumasi, Ghana, June 15, 2024) https://www.ted.com/tedx/events/56502


Duku-Acheampong Clarkson. "Appropriateness of telemedicine and technology in mental healthcare delivery: Pros and Cons." (PowerPoint presentation, 10th Edition of the Inter-Medical Schools Public Speaking Competition, Accra, Ghana, November 24, 2023) https://www.youtube.com/live/O_6BHUPtBuo?si=NSSSIAiAqxF4e7r0 (1:04:50)

Hobbies

  • Weightlifting & calisthenics
  • Swimming
  • Reading & writing
  • Music ( Violinist)
  • Photography & modeling


Community Service & Volunteer Work

His Excellency John Agyekum Kufuor Foundation

Scholar
Accra, Ghana (Hybrid)

Dec 2021-Present (2 years, 10 months)


  • Worked with officials of the Mampong Municipal Assembly to help them collect unpaid advertisement fees from local businesses. Over two days, conducted a detailed survey of all billboards, gathering data on names, categories, contact information, sizes, and photos, then compiled the information into a spreadsheet for easy reference.



Student Representative Council of Presbyterian Boys' Secondary School

Accra, Ghana (In person)

Sep 2019-Sep 2020 (1 year, 1 month)


  • As the Senior Prefect of Presec, Legon, during the 2019/2020 academic year, I collaborated with my team of prefects to address the issue of inadequate ventilation in the school's assembly hall.
  • Recognizing the discomfort caused during large gatherings, we successfully procured and installed ten wall fans to improve airflow and create a more comfortable environment for students and staff during assemblies and other events.
  • This initiative not only enhanced the hall's functionality but also demonstrated our commitment to improving the overall well- being of the school community.



Health Committee of University of Ghana Medical School

Amasaman, Ghana (In person)

Aug 2022-Present (2 years, 2 months)

  • Collaborated with other members of the health committee to conduct health screenings for underlying conditions, particularly hypertension and diabetes. The committee's primary mission has been to focus on remote and underserved areas across the country, and has excelled in this effort since its inception. The most recent outreach was in a village in Amasaman, where screenings were conducted for diabetes and hypertension, as well as checked the vitals of community members, especially children. The team of student medics was accompanied by a team of doctors to ensure the success of the outreach.


Federation of Ghana Medical Students' Association

Accra, Ghana (Virtual)

Dec 2021-Oct 2023 (1 year, 11 months)

  • Volunteered as a research editor of the association. The position required that I reviewed, refined, and verified the accuracy of content in research documents provided to me by the editors and content writers. Making sure to ensure clarity, consistency, and adherence to guidelines.
  • I'd fact-check data, correct errors, and enhance the overall quality of all articles before publication on the associations media outlets and the magazines.

• There were a few times where I had to collaborate with some writers on some projects.



Publications, Conferences & Notable Presentations

Duku-Acheampong Clarkson. "A Brave New Mind: Embracing Anxiety As The Gateway to Resilience." (PowerPoint presentation, Maiden Edition of the TEDxKNUST, Kumasi, Ghana, June 15, 2024) https://www.ted.com/tedx/events/56502


Duku-Acheampong Clarkson. "Appropriateness of telemedicine and technology in mental healthcare delivery: Pros and Cons." (PowerPoint presentation, 10th Edition of the Inter-Medical Schools Public Speaking Competition, Accra, Ghana, November 24, 2023) https://www.youtube.com/live/O_6BHUPtBuo?si=NSSSIAiAqxF4e7r0 (1:04:50)

Hobbies

  • Weightlifting & calisthenics
  • Swimming
  • Reading & writing
  • Music ( Violinist)
  • Photography & modeling


Clarkson Duku-Acheampong