Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Hi, I’m

CHARLES ADU FOSUHENE APENTENG

ACCRA
CHARLES ADU FOSUHENE APENTENG

Summary

*Proven leader in sales and market development, adept at competitor analysis and customer engagement, with a track record of boosting sales and expanding market share at F&M WORLD ENTERPRISE LIMITED. Skilled in Salesforce, with exceptional problem-solving abilities, I excel in driving revenue growth and team collaboration.

*Achieved significant sales targets through strategic planning and training development. Performance-oriented Sales Leader offering exceptional record of achievement over 20-years career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.


*Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Hardworking and passionate job seeker with strong organizational skills eager to secure entry-level management position. Ready to help team achieve company goals.

Overview

23
years of professional experience

Work History

F&M WORLD ENTERPRISE LIMITED

Country Sales Manager
06.2019 - Current

Job overview

  • Coordinated trade show participation to increase brand visibility within target markets and generate leads for future business opportunities.
  • Optimized pricing structures by evaluating cost factors and determining optimal price points to maximize profit margins.
  • Increased regional sales by implementing strategic marketing plans and establishing strong relationships with key clients.
  • Implemented cross-selling initiatives, increasing average transaction values across existing customer base.
  • Delivered persuasive presentations to prospective clients, securing lucrative contracts that contributed to overall profitability.
  • Monitored performance metrics, providing actionable insights that drove continuous improvement within the sales team.
  • Negotiated favorable contract terms with suppliers, reducing costs while maintaining quality standards for products offered.
  • Encouraged collaboration between different teams ensuring smoother operations during large-scale projects.
  • Managed a high-performing sales team to exceed targets and expand market share.
  • Mentored junior sales staff, providing guidance on best practices and fostering professional development.
  • Developed and executed sales strategies for consistent revenue growth in the territory.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Implemented systems and procedures to increase sales.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.

SUNDA GHANA INVESTMENT

Regional Sales Manager
01.2015 - 06.2019

Job overview

  • Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
  • Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
  • Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
  • Developed and managed budgets to confirm proper use of resources and maximize profitability.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Implemented innovative sales strategies that successfully penetrated new markets, boosting regional brand recognition.

OFFER MORE CONSULT

Executive Assistant to the Chairman
08.2012 - 11.2014

Job overview

  • Ensured accurate record-keeping of important files through meticulous documentation practices.
  • Enhanced Chairman''s productivity by managing schedules, appointments, and travel arrangements.
  • Served as a reliable liaison between the Chairman and internal/external stakeholders, fostering positive relationships.
  • Boosted company reputation by representing the Chairman professionally in correspondence with high-profile clients or guests.
  • Contributed to executive decision-making through diligent preparation of data-driven reports and presentations.
  • Prepared comprehensive meeting agendas and materials to ensure smooth executive meetings and decision-making processes.
  • Managed sensitive information discreetly, maintaining strict confidentiality at all times.
  • Optimized budget allocation by monitoring expenses, processing invoices, and negotiating with vendors for cost-effective solutions.

Zain Telecommunications

Territory Sales Representative
09.2008 - 09.2014

Job overview

  • Organized successful promotional events within the territory that drove brand awareness and generated new leads for the company.
  • Enhanced product knowledge among customers by conducting informative presentations and demonstrations.
  • Optimized route planning for account visits, reducing travel time and allowing for increased face-to-face interactions with clients.
  • Established trust with clients through consistent follow-ups, leading to long-term partnerships and repeat business.
  • Boosted sales in assigned territory by developing and maintaining strong relationships with key clients.
  • Increased market share by identifying emerging trends and adjusting sales strategies accordingly.
  • Maintained a thorough understanding of industry trends and market dynamics, enabling informed decision-making regarding sales strategies.
  • Improved customer satisfaction levels by addressing concerns promptly and providing tailored solutions.
  • Coordinated cross-selling efforts between different departments within the organization, maximizing overall company revenue.
  • Expanded client base through effective prospecting, cold calling, and networking events.

GUINNESS GHANA BREWERY LIMITED

Brand Ambassador/Sales Coordinator
02.2001 - 04.2006

Job overview

  • Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
  • Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.
  • Ensured accurate representation of the brand by maintaining consistent messaging and visuals across all promotional materials and presentations.
  • Enhanced brand recognition by executing promotional events and engaging customers with product demonstrations.
  • Approached strangers and interacted in natural conversation with goal of developing brand loyalty.
  • Communicated product information with confidence and educated consumers about company.
  • Engaged, educated, and befriended customers to deliver amazing shopping experience.
  • Educated consumers about product benefits, leading to increased interest and sales conversions.
  • Conducted consumer surveys and analyzed purchasing trends.
  • Developed lasting connections with industry professionals through networking at conferences, workshops, and other relevant gatherings.
  • Planned future sampling opportunities and special events.

Education

INSTITUTE OF COMMERCIAL MANAGEMENT
ENGLAND-UNITED KIGDOM

BBA from Business Management
12.2013

University Overview

UNIVERSITY OF GHANA
ACCRA-GHANA

Bachelor of Science from Agricultural Business And Management
09.2006

University Overview

POPE JOHN SECONDARY SCHOOL
KOFORIDUA-GHANA

High School Diploma
07.1999

University Overview

Skills

  • Competitor Analysis
  • Customer Engagement
  • Salesforce proficiency
  • Pricing strategy
  • Market development
  • Sales Presentations
  • Teamwork and Collaboration
  • Problem-Solving
  • Decision-Making
  • Sales Targeting
  • Training development

Accomplishments

Accomplishments
  • Supervised team of 20 staff members.
  • Abel to promote new products to become household names in Ghana.

Timeline

Country Sales Manager
F&M WORLD ENTERPRISE LIMITED
06.2019 - Current
Regional Sales Manager
SUNDA GHANA INVESTMENT
01.2015 - 06.2019
Executive Assistant to the Chairman
OFFER MORE CONSULT
08.2012 - 11.2014
Territory Sales Representative
Zain Telecommunications
09.2008 - 09.2014
Brand Ambassador/Sales Coordinator
GUINNESS GHANA BREWERY LIMITED
02.2001 - 04.2006
INSTITUTE OF COMMERCIAL MANAGEMENT
BBA from Business Management
UNIVERSITY OF GHANA
Bachelor of Science from Agricultural Business And Management
POPE JOHN SECONDARY SCHOOL
High School Diploma

Similar Profiles

  • Nabin Pradhan

    Nabin PradhanNabin Pradhan

    Assistant Manager - Tech Innovation at MN World Enterprise Private LimitedAssistant Manager - Tech Innovation at MN World Enterprise Private Limited

    View Profile
  • Prabhat Kanaujia

    Prabhat KanaujiaPrabhat Kanaujia

    Director of Pre-Sales and Services at MN World Enterprise Private LimitedDirector of Pre-Sales and Services at MN World Enterprise Private Limited

    View Profile
  • Thanaa Gamieldien

    Thanaa GamieldienThanaa Gamieldien

    Sales Associate at World One EnterpriseSales Associate at World One Enterprise

    View Profile
CHARLES ADU FOSUHENE APENTENG