Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
Timeline
Generic

Anthonia Bosu

Accra

Summary

Innovative Marketing leader with 6 years of experience delivering exceptional marketing campaigns and content. Results-oriented and collaborative professional bringing expertise in brand management, public relations, SEO coordination, and social media engagement. Detail-oriented, attentive and a decisive leader.

Overview

10
10
years of professional experience

Work History

Ass. Marketing, Cs, Brands & Media Manager

DBS INDUSTRIES LIMITED (ACCRA)
03.2017 - 07.2022
  • Conducted market research to identify new opportunities and target markets
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs
  • Worked with graphic designers and writers to establish theme and tone for content
  • Used data analytics to track lead generation campaigns and improve quality
  • Coordinated search engine marketing, advertising and executed public relations campaigns to generate demand and sales leads
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors
  • Created company brand messaging, customer events, promotional strategies, and product commercialization

Receptionist

GHANA SUPPLY COMPANY LTD
06.2012 - 08.2012
  • Ensured health and safety compliance
  • Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance.
  • Confirmed appointments, communicated with clients, and updated client records.
  • Kept reception area clean and neat to give visitors positive first impression.
  • Answered phone promptly and directed incoming calls to correct offices.

Education

Bachelor of Arts - Sociology, Economics

UNIVERSITY OF CAPE COAST
Cape Coast, Ghana
05.2015

Skills

  • Market Campaigns
  • Brand Development
  • SEO Coordinator
  • Public Relations
  • Competitor Analysis
  • CRM Management
  • B2C Marketing
  • MS Office Suite

Accomplishments

  • Fully trained customer service personnel

Additional Information

REFERENCES

  • Ms. Gloria Tweneboah

Administrator

Ghana Supply Company limited

gloriatwk@gmail.com

Tel: 0248135656

  • Mr. James Senu

Marketing & Sales Manager

DBS Industries Limited

j.senu@dbsghana.com

Tel: 02465300112/0501648449


Timeline

Ass. Marketing, Cs, Brands & Media Manager

DBS INDUSTRIES LIMITED (ACCRA)
03.2017 - 07.2022

Receptionist

GHANA SUPPLY COMPANY LTD
06.2012 - 08.2012

Bachelor of Arts - Sociology, Economics

UNIVERSITY OF CAPE COAST

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