Summary
Overview
Work History
Education
Skills
Accomplishments
Community and Volunteer Work
PUBLICATIONS, CONFERENCES, AND NOTABLE PRESENTATIONS
Timeline
Generic

Abena Soreno Yankyera

Summary


Abena Soreno Yankyera is an accomplished Broadcast Journalist, Radio Host, all-around Media Personality and Storyteller based in Ghana. She plays a pivotal role at the Startup Discovery School, a venture firm empowering Africa's Climate Startup as their lead Communications Strategist. Abena is a passionate advocate for young women's empowerment, with a focus on sanitation and period poverty in Ghana. As the founder of the NGO Goals for Flow, she promotes menstrual health and hygiene across the country. Her interest in storytelling led her to establish Now on Africa, a dynamic media platform dedicated to sharing authentic African stories and news.
Abena has been recognized for her dedication and excellence, earning eight nominations in Ghana's media industry. She currently holds the title of Female Radio Personality of the Year.

Overview

4
4
years of professional experience

Work History

Strategic Communications Lead

Startup Discovery School Africa
09.2024 - Current
  • Developed and implemented communication strategies to build awareness of organizational goals and objectives.
  • Organized and managed corporate events, press conferences, product launches, and other promotional activities.
  • Coordinated media relations activities such as writing press releases, drafting speeches, and preparing media kits.
  • Created content for social media channels including Facebook, Twitter, Instagram, YouTube, LinkedIn.
  • Designed creative visuals that supported messaging objectives in both print and digital mediums.

Executive Director

Now On Africa
05.2024 - Current
  • Founded and currently lead Now on Africa, a dynamic media platform dedicated to telling authentic African stories and showcasing diverse perspectives across the continent.
  • Oversee all aspects of the platform's operations, including content creation, editorial direction, partnerships, and community engagement.

Morning Radio Host

Daily Guide Network
06.2021 - Current
  • Host of the "Up and Running Breakfast Show," airing weekdays from 7 am to 10 am, targeting a youthful audience with the latest news, sports, and social media trends.
  • Conduct interviews with various guests, including experts, influencers, and celebrities, to provide diverse perspectives and insights.
  • Utilize social media platforms and the show's online presence to interact with the audience and promote upcoming segments and interviews.
  • Analyze listener feedback and ratings to continually improve the show's format and content.

News Anchor

Daily Guide Network
08.2020 - Current
  • Serve as the primary news anchor for 'The Update', delivering accurate, timely, and engaging news broadcasts to a diverse audience.
  • Research, write, and present news stories on a wide range of topics, including local, national, and international events.
  • Conduct live interviews with key figures, experts, and newsmakers, providing viewers with in-depth insights and analysis.
  • Collaborate with producers, reporters, and the editorial team to develop compelling news segments and ensure comprehensive coverage of breaking news.

Education

Short Course - Journalism, Broadcast

City University of London
London
12-2021

Bachelor of Arts - English & Political Science

University of Ghana
08-2020

Skills

  • Community Engagement
  • Public Speaking
  • Social Media
  • Communications strategy
  • Media Relations
  • News Anchoring
  • TV broadcasting
  • Social media proficiency
  • Video Editing
  • Press releases
  • Video content production

Accomplishments

  • Winner - RTP Female Radio Personality of the Year (Dec 2023)
  • Nominated for Media Personality of the year- Ghana Merit Awards (June 2024)
  • Nominated for Female Radio Personality of the Year - Ghana Entertainment Awards USA (April 2024)
  • Nominated for Outstanding Female News Anchor - Ladies in Media (Feb 2023)
  • Nominated for RTP Television Discovery of the Year (Oct 2021)
  • 'Nominated for GMEA Journalist of the Year (2021)

Community and Volunteer Work

  • Greater Works Conference

Successfully hosted the International Central Gospel Church Virtual Church Conference, engaging with a global audience and facilitating meaningful discussions on various topics.

  • Goals for Flow Organization

Founded Goals for Flow, a non-profit dedicated to ending period poverty and empowering women and girls. Led campaigns to distribute menstrual supplies to underserved communities, directly impacting over 1000 individuals and promoting menstrual health awareness.

  • Uriel Impact Generation

Served as a dedicated volunteer host for the anniversary seminar on youth volunteering, playing a pivotal role in ensuring the smooth execution of the event.

PUBLICATIONS, CONFERENCES, AND NOTABLE PRESENTATIONS

  • Moderator - Global Town Hall 2024 (September 2024): The UN Summit of the Future: Whose Future and Who Shapes It?
  • Speaker - Ashesi University ( February 2024): The Power of Effective storytelling
  • Speaker - Ghana Communication Technology University ( February 2024) : Crafting Tomorrow's Narrative through the Fushion of Entertainmen, Technology, Entrepreneurship & Politics
  • Speaker - Global Citizen Summit (April 2023): Delivered a Speech on “Now”The Issue: Period
  • Moderator - Global Town Hall (September 2023): Every Everybody’s Business: Sorting out the Five Fs(Food, Feed, Fertilizer, Fuel and Finance)
  • Speaker - MTN Local Development Graduate Program (October 2023): Igniting Youth Potential In Ghana.

Timeline

Strategic Communications Lead

Startup Discovery School Africa
09.2024 - Current

Executive Director

Now On Africa
05.2024 - Current

Morning Radio Host

Daily Guide Network
06.2021 - Current

News Anchor

Daily Guide Network
08.2020 - Current

Short Course - Journalism, Broadcast

City University of London

Bachelor of Arts - English & Political Science

University of Ghana
Abena Soreno Yankyera